fromHarvard Business Review1 month agoStress Test Your Strategy Before It FailsWar games are essentially dress rehearsals for companies to really test and stress test their strategies before they deploy them into the marketplace.Board games
Marketing techfromSilicon Canals3 months agoCMOs can't afford to shape their 2025 marketing strategies without marketing intelligenceThe future of marketing relies heavily on marketing intelligence to make informed strategic decisions.CMOs risk significant budget misallocation due to a lack of competitive insights.
fromMarTech4 months ago9 essential tips for building a website that drives conversions | MarTechYour website is critical for establishing brand credibility and engaging customers.Effective branding is essential for clear communication on your website.Conducting research enhances your website design and differentiates your brand.Using wireframes aids in efficient planning of website structure.
NYC startupfromThe Verge4 months agoNetflix's CEO talks Apple TV, Amazon, and the NFLSarandos questions HBO Max's rebranding strategy and expresses a want for a more unified brand identity.
Artificial intelligencefromEntrepreneur4 months agoThe AI 'Black Book' for Entrepreneurs: 7 Tools to Automate and Dominate | EntrepreneurEntrepreneurs are underutilizing advanced AI tools that can significantly enhance productivity and competitiveness.
Marketing techfromLogRocket Blog5 months agoLeader Spotlight: Evaluating build, buy, or ally decisions, with Brad Power - LogRocket BlogBrad Power emphasizes the critical role of regular customer signals in aligning strategic initiatives with customer needs in retail.