#audience-engagement

[ follow ]
Berlin music
fromwww.theguardian.com
23 hours ago

Don't denounce Timothee Chalamet for what he said about opera and ballet prove him wrong | Rebecca Humphries

Opera and ballet face genuine audience decline post-Covid despite public defense, requiring actual ticket purchases rather than virtue signaling to survive.
Berlin music
fromMashable
1 day ago

Steven Spielberg praises ballet and opera at SXSW amid Timothee Chalamet backlash

Steven Spielberg emphasized the communal power of arts experiences, including movies, concerts, ballet, and opera, where audiences gather together and emerge united.
Marketing
fromForbes
1 day ago

Marketing 'Best Practices' That May Be Holding Your Nonprofit Back

Nonprofits should challenge outdated marketing practices by prioritizing leader visibility, impact-focused messaging, and relationship-building over transactional approaches to build stronger audience connections and sustainable growth.
#social-media-strategy
fromPR Daily
2 days ago
Social media marketing

15 top takeaways from Ragan's Social Media Conference 2026 - PR Daily

fromPR Daily
2 days ago
Social media marketing

15 top takeaways from Ragan's Social Media Conference 2026 - PR Daily

Film
fromwww.theguardian.com
4 days ago

Reader Q&A: Catherine Shoard answers your questions on the 2026 Oscars

Guardian film critics discuss their predictions and opinions on 98th Academy Awards contenders, inviting reader questions and debate about nominees and categories.
#social-media-marketing
fromwww.socialmediatoday.com
5 days ago
Social media marketing

Snapchat drives TV viewership, promotions

Social media drives TV viewership through both paid ads and organic content, with creator partnerships essential for maximizing audience engagement across the viewing funnel.
fromThe Berkshire Eagle
1 month ago
Marketing

Silverback Digital Marketing Outlines Ongoing Focus on Structured Social Media Marketing Practices in Evolving Digital Environments

Structured social media marketing with clear goals, audience analysis, governance, and disciplined frameworks is essential for consistent communication, engagement, and measurable effectiveness.
fromThe Berkshire Eagle
1 month ago
Marketing

Silverback Digital Marketing Outlines Ongoing Focus on Structured Social Media Marketing Practices in Evolving Digital Environments

Film
fromEntrepreneur
4 days ago

This Cult Filmmaker Learned Something About Audiences Every Entrepreneur Needs to Know'Make Them Feel Something'

Kevin Smith built a personal brand by connecting directly with fans, which created lasting career opportunities beyond individual film projects in an unpredictable industry.
fromThedrum
6 days ago

Cavai announces partnership with Azerion Italy as it continues on steep growth trajectory

Cavai has built the world's leading global conversational advertising cloud by working closely with brands, publishers and agencies to enable experiences which boost audience engagement. Its clients are experiencing massively increased ROI thanks to these non-interruptive ad formats which enable two-way dialogue between audiences and brands.
Marketing tech
Marketing
fromThedrum
6 days ago

PHD launches 'The Shift Sessions', a new podcast series for future-facing marketers

Marketing teams must develop new roles and capabilities in branded content, data technology, and audience engagement to thrive in the transformed post-pandemic media landscape.
Social media marketing
fromInc
1 week ago

Forget Perfection. This Simple Habit Is What Actually Builds an Audience Today.

Authentic, casual content now resonates more with audiences than polished, carefully staged posts on social media platforms.
Media industry
fromFortune
1 week ago

What Netflix's acquisition of Ben Affleck's AI filmmaking company really shows | Fortune

Media companies must shift from competing on content volume to building genuine audience connections through personalized experiences and creator relationships to retain viewers in an infinite content landscape.
fromThe Drum
1 week ago

Network Rail's powerful campaign

Sit down with Hannah Bowler and the Story Catchers and Network Rail team where they discuss their wins at The Drum Awards for Marketing EMEA for their 'You vs Train' campaign. Hear about the success of the campaign, how changing behavior was its ultimate goal, and how they reached difficult target audiences.
Marketing
Design
fromBusiness Matters
1 week ago

Why You Should Beautify Slides for Better Engagement and Clarity

Effective presentations prioritize clear messages with supporting visuals over decorative design, making content memorable and engaging while reducing cognitive load for audiences.
#sports-marketing
fromMiami Herald
2 weeks ago
Social media marketing

A Sports Frenzy for the Most Valuable Influencers

Major sports leagues partner with content creators and influencers to reach younger audiences who prefer social media platforms over traditional television.
fromThe Drum
1 month ago
Social media marketing

An overflow of content won't solve the enshittification of sports marketing

Rights holders are producing excessive low-value content, causing wasted engagement, declining creativity, and erosion of sports marketing effectiveness.
Social media marketing
fromMiami Herald
2 weeks ago

A Sports Frenzy for the Most Valuable Influencers

Major sports leagues partner with content creators and influencers to reach younger audiences who prefer social media platforms over traditional television.
fromThe Drum
1 month ago
Social media marketing

An overflow of content won't solve the enshittification of sports marketing

fromOregon ArtsWatch * Arts & Culture News
2 weeks ago

Dystopia and dissidence in 'A Mirror' * Oregon ArtsWatch

I think that the most important feature of theater is the act itself. It's not actually what is said or what is done. It's not the plot or the storyline. It's the act of gathering human beings in space and time together to experience something.
Portland
Arts
fromArtnet News
2 weeks ago

How Tino Sehgal Turned a Street in Mexico Into a Living Artwork

Tino Sehgal's performance art transforms viewer perception through human interaction and collective experience, creating powerful moments that fundamentally change how audiences understand art.
Social media marketing
fromParle Mag
2 weeks ago

Understanding TikTok Audience Growth in 2026

TikTok success in 2026 requires niche-focused content, genuine audience engagement, and community building rather than viral metrics or broad lifestyle topics.
Marketing
fromForbes
2 weeks ago

16 Ways To Better Serve Clients' Storytelling And Experiential Needs

Agencies are shifting from narrative storytelling to experiential branding, requiring new team structures, processes, and measurement approaches to meet evolving client demands for tangible, interactive brand experiences.
Music
fromLondon Unattached
2 weeks ago

Opera Locos - Sadler's Wells Review

The Opera Locos makes classical opera accessible to general audiences by blending famous operatic arias with rock and pop hits using comedy, physical theatre, and steampunk aesthetics.
Soccer (FIFA)
fromwww.theguardian.com
2 weeks ago

Football has eaten almost every sport' due to digital dominance, says podcast chief

Football dominates global sports media while rugby and cricket have declined significantly; leagues must embrace fragmentation across platforms to reach audiences and prevent disappearance.
Marketing
fromwww.housingwire.com
2 weeks ago

Let's be real. We can do better when it comes to using AI in marketing.

Using AI as a content vending machine without editing or personalization produces inauthentic posts that audiences recognize and ignore, resulting in zero engagement.
fromEntrepreneur
2 weeks ago

Read This Before You Publish Another Useless Startup Blog Post

My journey as a bootstrapped founder has been pretty unique, and I love to share my insights and lessons learned with others who may be traveling along a similar path. But there's another dimension, too. I want to be embedded in the communities that I think Jotform should reach. If you know me, and my product feels familiar, you're more likely to think of us the next time you need an online form builder.
Marketing
#storytelling
fromSilicon Canals
1 month ago
Writing

7 things people do when telling stories that make others tune out immediately without realizing it - Silicon Canals

fromSilicon Canals
1 month ago
Writing

7 things people do when telling stories that make others tune out immediately without realizing it - Silicon Canals

Television
fromBusiness Insider
4 weeks ago

Hollywood wants to beat TikTok at its own game - but faces hurdles

Hollywood streamers add vertical short-form clips to recapture mobile audiences from TikTok and YouTube, though monetization and effectiveness remain uncertain.
fromEntrepreneur
1 month ago

How Steven Spielberg Transformed My Career

In fact, I've made a conscious habit of seeking out successful individuals so I can learn from their experiences. But the man often nicknamed the "King of the Hollywood Blockbuster" continues to elude me. And yet, despite never meeting face to face, Spielberg taught me one of the most important lessons of my entire career. It's a lesson I've learned through engaging with his work.
Film
Marketing
fromThe Drum
1 month ago

Mimi Turner on producing 'relatable' content, the evolution of publishing and what's next for the Lad Bible

65twenty's Lad Bible is expanding, shifting commercial operations to London, growing social reach, and adapting marketing to evolving platforms like Snapchat and Periscope.
fromPortland Monthly
1 month ago

The Movies We're Actually Going To

Nearly every other month since 2015, Carla Rossi has hosted a movie screening at the Hollywood Theatre that's also a drag show. The event, called Queer Horror, helps explain why The Ring is a "lesbian-coded ode to unwanted queer kids" and contextualizes Hellraiser 's "outrageously horny injection of iconic '80s queer horror." If Rossi's intro alone doesn't forever change your relationship to the night's movie, the on-theme drag performances-burlesque, lip-syncing, acrobatics-certainly will.
Film
Music
fromBusiness Matters
1 month ago

Scaling the Charts: A Business Case for Accelerating Digital Streaming Momentum

Online music platforms increase access and tracking, while consistent releases, strategic promotion, and audience engagement drive sustained chart success and revenue growth.
#tiktok
fromWVTF
1 month ago
Media industry

A Super Bowl challenge: keeping young people interested in football when TikTok does so much more

fromWVTF
1 month ago
Media industry

A Super Bowl challenge: keeping young people interested in football when TikTok does so much more

fromBlogging The Boys
1 month ago

This Super Bowl Challenge game sheet is the ultimate party companion

Super Bowl parties are arguably the best gatherings of the year! It is the perfect opportunity to get together with friends, enjoy some fantastic food, and watch the biggest game of the season. The atmosphere is always electric, full of excitement, and naturally an opportunity to showcase your football knowledge and earn bragging rights with your friends. What's a party without flexing on your brotato chips?
Dallas Cowboys
Media industry
fromDigiday
1 month ago

Bloomberg's new video hub aims to keep audiences - and subscribers - on its own turf

Bloomberg launched a centralized video hub across its website and app to improve video discovery, increase engagement, and use video for subscriber retention.
Marketing
fromBusiness Matters
1 month ago

How Digital Gaming Trends Are Reshaping Modern Entertainment Businesses

Crypto-enabled digital gaming transforms audience behavior, monetization, and engagement strategies for entertainment businesses by enabling transparency, speed, personalization, and new payment models.
Film
fromwww.theguardian.com
1 month ago

The rise and rise of Australia's cinematheques: There's just a particular magic'

Cinematheques attract diverse, intergenerational audiences by programming curated archival and underseen films as an alternative to multiplex and streaming offerings.
Digital life
fromThe Drum
1 month ago

Coronavirus: what a time to be live

Instagram Live usage surged during Covid-19 as influencers favor authentic, raw, home-shot content to build meaningful audience connections.
fromEntrepreneur
1 month ago

Why Thought Leadership Is Failing - and How to Solve It

Traditional thought leadership is losing impact. Long reports and gated content no longer capture attention in today's zero-click world. As a result, thought leadership is entering a new phase - experiential thought leadership. Engaging formats like interactive webinars, immersive events and podcasts make ideas felt and memorable rather than just consumed. Success depends on cross-team collaboration, testing and building experiences around real audience understanding.
Marketing
Marketing
fromForbes
1 month ago

How To Turn LinkedIn Lurkers Into Paying Clients

Design LinkedIn content and calls to action specifically for silent lurkers to build trust and convert them into paying clients.
Marketing
fromThe Drum
1 month ago

How to create video content your audience wants to see

Video advertising is underused despite smartphone and social-video dominance; advertisers must tailor mobile-friendly, attention-grabbing videos and measure ad performance.
fromDigiday
1 month ago

Inside Goalhanger's shift from podcast producer to screen studio

On YouTube, The Rest is History podcast draws roughly around 500,000 viewers, who stick around for an average of about 48 minutes. That's close to the length of a traditional hour-long show and even longer than the podcast's strong audio average of around 40 minutes.. For the production team, seeing that level of engagement, especially on TV screens, was a turning point. People weren't just listening along to podcasts. They're settling in to watch now too.
Media industry
#cbs-news
fromwww.mediaite.com
1 month ago
Media industry

Bari Weiss Bluntly Tells CBS News Staff We Are Not Producing a Product Enough People Want' in Blistering Internal Town Hall

fromwww.mediaite.com
1 month ago
Media industry

Bari Weiss Bluntly Tells CBS News Staff We Are Not Producing a Product Enough People Want' in Blistering Internal Town Hall

UX design
fromMedium
1 month ago

Stop Burying Your Impact: Why Most UX Storytelling Advice Falls Flat

Begin UX storytelling by answering 'Why should they care?' and choose the appropriate story type rather than defaulting to common frameworks.
Marketing tech
fromThe Drum
1 month ago

What does it take to grow your digital audience today?

Publishers must increase revenue per visit by creating relevant, personalized content using data to reduce ad annoyance and combat adblockers.
fromDigiday
1 month ago

Forbes tests prediction platform as engagement strategies move past search

The publisher worked with tech startup company Axiom (Axiom founder and CEO Jeff Yam is a Forbes board member) to build its own prediction platform - Forbes Predict - which will launch in beta in February. Unlike real-money prediction markets like Kalshi or Polymarket, Forbes' platform lets readers make forecasts and track results in exchange for tokens. It's designed for engagement, not wagers.
Media industry
Television
fromBusiness Matters
2 months ago

Rick Saleeby and the Business of Sports Storytelling

Deep observation of moments between plays and willingness to experiment produced a two-decade sports media career focused on storytelling and audience awareness.
fromwww.theguardian.com
2 months ago

Eddie Izzard: I once ran 90km in just under 12 hours. That was a tough day'

The first thing I found when I was rehearsing Hamlet was that I felt very at home. I just felt very at ease and happy to be there. But the first time I performed to be or not to be on stage, there was a sense of aren't bells supposed to ring here? Isn't there supposed to be a klaxon? I come to to be in a slightly different way each night so hopefully the audience haven't seen it done that way before.
Humor
fromwww.npr.org
2 months ago

We're going to the Olympics! What do you want to know?

And we want to know: What are you most curious about? We welcome your technical queries (we're still wrapping our heads around the physics of most of these sports ourselves!) but even more so, your questions about what it's like to be at the Games: from the spectator experience to the behind-the-scenes realities of getting around, feeding ourselves and meeting deadlines on the go.
Miscellaneous
fromAxios
2 months ago

Communicator spotlight: Catherine Newman of U.S. Soccer

The FT was one of the first to have a subscription business model, because we could see that advertising alone could be very volatile depending on the economy, and so we needed to look at subscription models, but also how we could have direct relationships with our customers. And so that was really where I started. And so when I was approached by Manchester United, the question wasn't do you know sport?
Manchester United
fromRMNB
2 months ago

We are requesting you, dear reader, to get us the easiest Christmas gift ever

Speaking for everyone on the site, we remain incredibly grateful to be in this spot - like, just existing - to cover our favorite hockey team in a high-level way. We put our hearts and souls into this. We dedicate every ounce of energy we have (I sincerely work 12-16 hours a day, almost every day) so that what we do, which, I think, is exceptional and honest work, is expected... normal... nothing out of the ordinary.
Washington Capitals
fromAnildash
3 months ago

They have to be able to talk about us without us - Anil Dash

It's absolutely vital to be able to communicate effectively and efficiently to large groups of people. I've been lucky enough to get to refine and test my skills in communicating at scale for a few decades now, and the power of talking to communities is the one area where I'd most like to pass on what I've learned, because it's this set of skills that can have the biggest effect on deciding whether good ideas and good work can have their greatest impact.
Writing
fromForbes
2 months ago

Grow A Loyal Audience Faster Using Franchise Thinking

Don't get me wrong; the people who launched those 53 channels are surely talented creators who deliver clever or entertaining content-I subscribed for some reason, after all. But at this point, I couldn't tell you what most of them are truly about because there's nothing there to draw me back. I don't know who the creators are, and I don't return to their channels, because they're not building worlds I want to be part of. They're just...posting.
Marketing
fromNieman Lab
2 months ago

The return of the media brand

Over the last few years, publishers have watched their major distribution partners, first social and now search, become volatile and unreliable. Constant shifts have weakened the relationship between publishers and the platforms that once delivered their audiences. The AI era is pushing this to a breaking point. As generative interfaces replace traditional search, it has become clear that publishers cannot depend on discovery happening elsewhere. The only durable asset left is the audience's recognition of and loyalty to each publisher's brand.
Media industry
fromwww.theguardian.com
2 months ago

Everything about Paul Mescal is irresistible with one exception | Adrian Chiles

Not so much for the carnal stuff, but for the way every word he utters is taken to be as beautiful as he is. Intoxicated by their admiration, his admirers leap headfirst into the still waters of his pronouncements apparently certain of hidden depths thereunder. So it has been with the reaction to how he comforted his director when she confessed, in so many words, that she couldn't always grasp what Shakespeare was on about.
Arts
#local-journalism
#podcasting
fromPoynter
5 months ago
US politics

Chuck Todd on saving journalism with local youth sports, Biden critiques and why politics lost its fun - Poynter

fromPoynter
5 months ago
US politics

Chuck Todd on saving journalism with local youth sports, Biden critiques and why politics lost its fun - Poynter

fromNieman Lab
3 months ago

J-schools will formalize the creator economy education

Facing a job market that had shed thousands of newsroom positions and a landscape where one-third of working journalists now identify as "creator journalists," academia will have no choice but to pivot - or risk losing its relevance. The journalism curriculum of the future won't just teach students how to report the news; it will teach them how to be their own newsroom: part reporter, part product manager, part audience strategist and part small business owner.
Education
#blogging
#journalism
Marketing
fromeLearning Industry
3 months ago

Branded Content That Converts: Turning Industry Insights Into Sales Opportunities

Branded content builds awareness and trust by offering valuable, non-sales-focused content that connects emotionally with audience interests, challenges, and pain points.
fromDigiday
3 months ago

Media Briefing: Publishers turn to vertical video to compete with creators and grow ad revenue in 2026

It may seem like publishers are " pivoting to video " all over again, with news outlets like Time, CNN, The New York Times adding more vertical video to their sites and apps in the last few months. But it's different this time around. The big push into video production 10 years ago was centered on distribution to social media platforms, following Facebook's shift to prioritizing video content.
Media industry
US news
fromHigh Country News
3 months ago

HCN's journalism is having on-the-ground impact - High Country News

High Country News completed a three-year plan to modernize operations, expand reach, and increase impact across the changing West and media landscape.
Marketing
fromLondon Business News | Londonlovesbusiness.com
3 months ago

Boosting brand visibility through experiential marketing - London Business News | Londonlovesbusiness.com

Experiential marketing uses physical interactivity and sensory engagement to boost attention, recall, and brand presence through high-impact activations and interactive installations.
fromwww.theguardian.com
3 months ago

People once threw food at modern art!' Turner-winning sculptor Tony Cragg's amazing journey to success

What a waste of time and education!'
Arts
fromAWeber
3 months ago

How to Repurpose Blog Content for Email Marketing

Your blog content represents hours of research, writing, and editing. Why let it reach only the portion of your audience who happens to find it through search or social media? Email subscribers are YOUR audience. You control when they see your message, unlike social platforms where algorithms decide what gets shown. When you repurpose blog content for email, you're giving your best work a second life where it can drive more traffic, engagement, and conversions.
Online marketing
Marketing
fromForbes
3 months ago

2025 Forbes Creator Upfronts: Entertaining and Engaging Audiences: The Creator Unlock

Creators leverage entertainment and creativity to convert attention into lasting fan engagement, enabling brands to deepen connections when authentic alignment occurs.
Social media marketing
fromLEVEL Man
3 months ago

Why You Should Put the Follower Metric Out to Pasture

Meaningful audience growth comes from familiar, genuine relationships and consistent authenticity rather than chasing follower counts or viral metrics.
Online marketing
fromTech Times
4 months ago

TikTok SEO Strategies: How to Rank on TikTok and Create Memorable Videos Using Discover Page Tips

Optimize TikTok videos with targeted keywords, hashtags, user engagement, and high-quality, trend-aligned content to increase discoverability and rank in For You feeds and Discover.
Education
fromForbes
4 months ago

20 Questions To Determine If Your Virtual Presentation Is Compelling

Virtual presentations require intentional preparation, engaging delivery, and follow-up across Pre-event, Event, and Post-event stages to overcome multitasking and screen-size engagement limits.
Parenting
fromBuzzFeed
4 months ago

"My 'Pullout Method' Just Turned Three": 31 Moms Who Were Hilariously Heartwarming Online

Two simultaneous mom-themed posts—one wholesome and one dark—were released to measure reader clicks and determine which style readers prefer.
fromThe Phoblographer
4 months ago

Don't Shoot for Your Audience, They're Fools

If there's anything that I realized a long time ago, it's that Instagram really isn't Photography. It's content delivery, and photographers that really respect the artform and their own work shouldn't think of it as the end-all-be-all. But what I see so often is that when photographers realize that something is doing well for them, they do more of it simply just to get more likes, comments, etc.
Photography
Social media marketing
fromModern Retail
4 months ago

'The new white space': Why M.M.LaFleur is creating a dedicated LinkedIn strategy

M.M.LaFleur shifted its newsletter and audience engagement to LinkedIn, driving large increases in subscribers, profile views, followers, reactions, and comments.
fromRAIN News
4 months ago

Steve Goldstein: The Great Content Flood - And Why Mediocre Doesn't Stand a Chance

Where does your show/content fall on the grid? Most podcasts are in the bottom left-square with low value and awareness. Chat-casts, minimal-prep interviews, and "just talk for 40 minutes" shows reside in this 'highest pain and lowest reward' corner. AI will saturate the quadrant further. To land in the coveted upper right, you need content with high value and awareness. Content in the upper-right stands out, earns trust, and keeps audiences coming back.
Podcast
Marketing
fromInc
4 months ago

I Was Invited to Give a Fireside Chat. Here Are 6 Steps I Took to Prepare

Prepare strategically for fireside chats to maximize business opportunities, audience engagement, and marketing content while tailoring messages to audience segments and protecting proprietary information.
Video games
fromCGMagazine
4 months ago

How Video Editing May Make Your Gaming Content the Next Big Sensation

High-quality video editing transforms raw gameplay into engaging, branded, professional content that increases viewer retention and engagement.
#social-media
fromThe Drum
4 months ago
Social media marketing

Instagram users in Australia tag a restaurant, bar or hotel every 28 seconds, according to Hootsuite

fromThe Drum
4 months ago
Social media marketing

Instagram users in Australia tag a restaurant, bar or hotel every 28 seconds, according to Hootsuite

Marketing
fromForbes
4 months ago

How Immersive Storytelling Is Powering The Future Of Entertainment

Immersive storytelling enables brands to create multi-sensory, participatory experiences that deepen emotional connections and increase audience engagement and time spent.
Marketing
fromForbes
4 months ago

3 Ways To Know You're Broadcasting Your Expertise And How To Stop

Lead with expertise to surface new insights and reframe audiences; avoid broadcasting that signals authority without generating meaningful understanding.
fromTasting Table
4 months ago

Fans On Reddit Think This Food Network Star Was Cooler Than Bobby Flay - Tasting Table

While Bobby Flay has become a common household name, some still look back fondly on the days of old. In a nostalgic post on one Reddit thread, fans wax poetic about the glory days of Food Network, long before Flay became the poster boy for the TV channel, back when Emeril Lagasse was still the face of the network. New Orleans-based chef Emeril Lagasse's culinary legacy began with his impressive rise to fame as a household name in the late '90s with the network's first live cooking show, " Emeril Live."
Food & drink
Education
fromAbove the Law
4 months ago

Nail Your CLE: Engaging Your Audience Like A Pro - Above the Law

Engage your audience with hypotheticals and interactive elements to transform passive listeners into active participants.
fromForbes
4 months ago

15 Big Don'ts For Biz Owners' Live Video Content: What To Leave Out

Live video has quickly become one of the most powerful ways for businesses to connect with audiences, build trust and showcase the people behind the brand. Yet for many business owners, it's also one of the trickiest formats to get right. The camera captures everything-not only confidence, clarity and culture, but also hesitation, over-preparation and mixed messaging. The difference between a live video that inspires and one that falls flat often comes down to avoidable missteps,
Marketing
fromThe Drum
4 months ago

The Rebel 50: Monocle and WeTransfer on what makes a maverick marketer

Being a rebel, to me, essentially means parking the industry playbook. It means not necessarily following the herd. So, when people go that way, perhaps you go the other way or in that direction. It's not about chasing clicks; it's not about chasing short-term wins. I think, at the end of the day, it is about giving your audience credit and not dumbing down,
Marketing
fromInc
5 months ago

In Less Than 3 Minutes, Taylor Swift Just Taught a Master Class in How to Handle Criticism

Swift's twelfth album, The Life of a Showgirl, released 10 days ago, is unquestionably a commercial success. It broke streaming records on Spotify with more than 5 million pre-saves, as just one example. But that doesn't mean that everyone loves it. The reaction from music critics has been lukewarm and the reaction from fans is decidedly mixed, with some saying they adore the album and others saying they can't stand it.
Music
fromThe Drum
5 months ago

Trust, tech and TikTok: Nathalie Malinarich on how the BBC is future-proofing news

The news business is in the throes of a technological and behavioral revolution and for Nathalie Malinarich, the executive editor for digital development and AI at BBC News, the future is a fascinating blend of high-tech innovation and old-school trust.
Artificial intelligence
Marketing
fromThe Drum
5 months ago

Real life is the new primetime

Out-of-home advertising leverages real-world social connection and humor to reach digitally fatigued audiences and create memorable brand engagement.
fromBusiness Matters
5 months ago

How to Hire the Right Speaker For an Event

Strong Communication Skills: They should be able to explain ideas clearly and confidently Engaging Storytelling Ability: Stories make messages stick. The best speakers know how to weave stories into their speeches, making them impactful and supporting the overall message Authenticity and Credibility: A genuine and trustworthy speaker earns the audience's respect Adaptability to Audience Needs: Each crowd is unique. A great speaker adjusts their style to fit Professionalism and Reliability: Professionalism is key, from arriving on time to handling tech issues
Business
Online marketing
fromPR Daily
5 months ago

The newsletter shakeout: Surviving the end of the golden age - PR Daily

Newsletters must emphasize unique voice, authenticity, and trust while diversifying channels and adapting to AI-driven summarization to reach the right audience.
Music
fromConsequence
5 months ago

Taylor Swift's Release Party Was Basically Church - With Lyric Videos

Audiences at Taylor Swift's release-party screening focused intensely on the screen, rarely using phones, while lyric videos and a new music video premiered.
Marketing
fromForbes
5 months ago

18 Smart Ways To Capture And Sustain Audience Attention

Brands must capture and sustain attention through unique perspectives, consistent emotionally driven storytelling, AI-optimized customer advocacy, and focusing on platforms where audiences spend most time.
Social media marketing
fromSocial Media Explorer
5 months ago

Growing Importance of Social Media Management in the Digital Era - Social Media Explorer

Strategic social media management is essential for maintaining relevance, fostering engagement, and managing risks across multiple platforms in a fast-changing digital landscape.
Television
fromBusiness Insider
5 months ago

MSNBC is doubling down on live events as it heads into the Versant spinoff

MSNBC will triple its events next year and launch a direct-to-consumer subscription with virtual events and premium content to deepen audience connection and diversify revenue.
fromClickUp
5 months ago

How to Successfully Promote an Event Online and Offline

Ever wonder why some events sell out in minutes while others struggle to give tickets away? The secret lies in a promotion plan that builds excitement and urgency long before the doors open. An incredible event deserves an audience to match, but they won't find you by accident. That's why knowing how to promote events matters so much. It ensures potential attendees who'd love to be there don't miss the chance.
Marketing
[ Load more ]