Google serves an audience seeking quick results, potentially leading to issues like distracted usage and reliance on AI.
The 'toilet theory' suggests that online activity like scrolling, clicking, and sharing often occurs during mundane moments, not necessarily in the bathroom.
The internet is frequented by billions, often in distracted states, prompting content creators to consider the limited time available to engage readers effectively. [ more ]
Why Podcasting Can Now Boost Bottom Lines More than Ever | Entrepreneur
Podcasting can significantly impact business growth with a large and engaged audience, high levels of trust, and strong connections that lead to action. [ more ]
6 Tips To Be A Standout Podcast Guest Speaker To Promote Your eLearning Company
Prepare thoroughly for podcast appearances by understanding the audience and preparing relevant content such as questions, answers, case studies, and anecdotes. [ more ]
Establish brand consistency for successful Instagram Reels. Utilize Instagram templates for polished content. Music choice is crucial for emotional impact and audience engagement. [ more ]
5 ChatGPT Prompts To Improve Your Public Speaking (Wow Your Audience)
Prepare well: Starting confidently, delivering passionately, and closing strongly are crucial for effective public speaking. Utilize ChatGPT and public speaking experts' strategies to enhance your performance. [ more ]
Tubi has experienced rapid growth in total U.S. viewing time, with over 60% increase, surpassing other streamers in April, and attracting a significant number of cord-cutters and unreachable viewers. [ more ]
How To Make Merch for TikTok (and Sell It) in 2024 - Shopify
Selling branded merch on TikTok is a lucrative way to monetize success and engage fans through various price points and customization options. [ more ]
Biggest Reason Why Most Filmmakers Fail At Marketing - Jon Reiss
Distribution and marketing a film are interconnected, with marketing being crucial to incentivize audiences to watch the film even if it's readily available on various platforms. [ more ]
10 Essential Video Marketing Tips for Arts & Entertainment Brands
Video marketing is crucial for businesses in the arts and entertainment industry to connect with audiences and stand out in a competitive landscape. [ more ]
How To Build a Social Media Presence for Your Brand (2024) - Shopify
Having a strong social media presence allows brands to reach both fans and non-fans, showcasing their personality and creating lasting impressions. [ more ]
Branding of the 2020s focuses on consciousness, community-building, and disruption, with some brands drawing on heritage and others making unconventional choices. [ more ]
Social media strategy is essential for businesses to connect with the audience effectively and achieve goals through thoughtful planning and engagement. [ more ]
"I spent millions" -- Jordan Harbinger's three lessons to podcast advertisers - RAIN News
Spending millions on podcast advertising can be necessary for substantial growth and success. Authenticity and finding the right show are key in podcast marketing strategy. [ more ]