#data-collaboration tag

Social platforms like Reddit and Pinterest are striking more retail media partnerships

Advertising executives say this new spin on retail media is the next logical step for companies building out ad businesses, such as Instacart and CVS.

Marketing tech

#advertising

fromDeadline

Marketing tech

Disney & Amazon Advertising Units Team Up: "We're Breaking Down Traditional Barriers Between Content And Commerce"

fromBenzinga

Marketing tech

Western Union And LiveRamp Double Down On Data To Unlock Powerful, Personalized Advertising - LiveRamp Holdings (NYSE:RAMP), Western Union (NYSE:WU)

4 months ago

Marketing tech

Yahoo & LiveRamp Extend Partnership to Expand Addressability Solutions in EMEA

fromDeadline

Marketing tech

Disney & Amazon Advertising Units Team Up: "We're Breaking Down Traditional Barriers Between Content And Commerce"

fromBenzinga

Marketing tech

Western Union And LiveRamp Double Down On Data To Unlock Powerful, Personalized Advertising - LiveRamp Holdings (NYSE:RAMP), Western Union (NYSE:WU)

4 months ago

Marketing tech

Yahoo & LiveRamp Extend Partnership to Expand Addressability Solutions in EMEA

more#advertising

Artificial intelligence

fromComputerworld

Eleuther AI releases 8TB collection of licensed and open training data

Eleuther AI launched Common Pile v0.1, an 8TB text database for AI training, using only publicly licensed or public domain materials.

2 months ago

Bedrock Platform & Evorra Announce Partnership to Power Responsible, Scalable Audience Activation

Bedrock Platform partners with Evorra to enhance media buying efficiency through privacy-compliant audience targeting.

fromDigiday

How data collaboration is forging scalable new revenue streams for hybrid business models

Data-driven partnerships are essential for growth as brands evolve in a changing landscape.

First-party data is now the key currency for driving new revenue streams.

Marketing tech

fromAdweek

WPP Acquires InfoSum to Enhance Data and AI Offerings

WPP's acquisition of InfoSum enhances its data and AI-driven marketing capabilities.

4 months ago

Intent IQ Announces Collaboration to Empower Marketers with Advanced Cookieless Audience Activation on Snowflake

We're thrilled to work with Snowflake, a leader in data infrastructure. This collaboration represents a significant step forward for cookieless audience targeting.

Marketing tech