#data-solutions

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Marketing tech
fromExchangewire
1 month ago

Trainline Leverages PubMatic's Commerce Media Technology to Scale Programmatic Advertising Across Europe

Trainline partners with PubMatic to enhance programmatic advertising using first-party data and inventory.
fromSilicon Canals
2 months ago

Amsterdam-based AI data firm Toloka raises 64M round led by Jeff Bezos - Silicon Canals

Toloka has received $72 million in investment from Bezos Expeditions to enhance AI data solutions.
fromExchangewire
2 months ago

NumberEight & Odeeo Partner to Enhance In-Game Audio Advertising with Advanced Audience Targeting for Brands

By combining Odeeo's immersive, measurable audio ad formats with NumberEight's AI-powered Affinity Audiences, brands can now run smarter, audience-driven campaigns that match gaming's energy.
Marketing tech
Marketing tech
fromExchangewire
4 months ago

Publicis to Acquire Lotame, the World's Leading Independent end-to-end Data Solution - ExchangeWire.com

Publicis Groupe acquires Lotame to enhance identity-driven marketing capabilities with access to 4 billion profiles.
Marketing tech
fromExchangewire
4 months ago

NumberEight & iion Forge Strategic Partnership to Revolutionise Brand Engagement Across Gaming

NumberEight partners with IION to enhance audience curation in mobile gaming using ID-less data solutions.
fromHackernoon
4 years ago

The Two Types of Data Engineers You Meet at Work | HackerNoon

Data engineers are categorized into two archetypes: business-oriented and tech-oriented, each with distinct roles and responsibilities.
fromExchangewire
6 months ago

Evorra Partners with the7stars to Deliver Compliant & Addressable Multi-Market Audience Solutions

Evorra and the7stars partnership enhances compliant audience activation.
Evorra's platform aids in addressing the shift away from traditional audience data.
Demand for innovative data solutions is rising among agencies.
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