#digital-creators

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fromDigiday
3 weeks ago

More creators, less money: Creator economy expansion leaves mid-tier creators behind

"There's almost no middle class anymore. It goes to the really in-demand creators. The brands, if they are going to spend, are going after those."
E-Commerce
#media-influence
more#media-influence
fromInc
2 months ago

Why I'm Launching a Therapy Service for Creators-and What Every Entrepreneur Can Learn From It

Many face burnout, anxiety, and the relentless pressure to remain constantly 'on', often without adequate support systems in place.
Mental health
fromNBC Los Angeles
2 months ago

Actor's union to start influencer, digital creator committee

SAG-AFTRA establishes an influencer and digital creator committee, merging the realms of traditional entertainment and social media.
Media industry
fromMashable
3 months ago

How content creators are redefining Hollywood's power structure

Hollywood's landscape is changing with digital creators leading the way, prioritizing follower counts over traditional box office successes.
Media industry
fromBusiness Insider
3 months ago

Netflix is on the hunt for competition shows like 'Survivor' and 'The Bachelor' starring digital creators

Netflix seeks to create competition shows featuring digital creators, inspired by Amazon's success with 'Beast Games.'
Marketing tech
fromTheWrap
4 months ago

MrBeast, Dude Perfect and Other Top YouTube Creators to Headline Their Own Upfront Presentation in Bid for TV Ad Dollars

YouTube creators are launching an event to attract advertisers, showcasing their content and audience engagement as alternatives to traditional TV.
Marketing tech
fromMarTech
5 months ago

How digital natives changed the game on legacy media | MarTech

Digital creators are reshaping media, leaving traditional outlets struggling to survive.
Marketing tech
fromForbes
5 months ago

The 2025 Forbes Top Creators List Nomination: The 50 Most Powerful Influencers

Forbes seeks nominations for its 2025 list of influential digital creators until April 15, 2025.
Marketing
fromSocial Media Today
5 months ago

Snapchat Reports That India is Now a Key Driver of AR Usage and Development

India has emerged as Snapchat's primary growth market for augmented reality creators, with significant community expansion and user engagement.
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