#gaming-platforms

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#in-game-advertising #metaverse #venture-funding #digital-marketing #online-radicalization #brand-integration
#in-game-advertising
fromThedrum
1 week ago
Marketing tech

NBCUniversal & HTC Join Anzu's In-Game Advertising Mission Along with Sony Innovation Fund & WPP

Anzu closes $20m funding round with NBCUniversal and HTC, bringing total capital raised to $37m since 2017, to expand its in-game advertising platform across gaming ecosystems.
fromThedrum
1 week ago
Marketing tech

NBCUniversal & HTC Join Anzu's In-Game Advertising Mission Along with Sony Innovation Fund & WPP

Anzu closes $20m funding round with NBCUniversal and HTC, bringing total capital raised to $37m since 2017, to expand its in-game advertising platform across gaming ecosystems.
Marketing tech
fromThedrum
1 week ago

NBCUniversal & HTC Join Anzu's In-Game Advertising Mission Along with Sony Innovation Fund & WPP

Anzu closes $20m funding round with NBCUniversal and HTC, bringing total capital raised to $37m since 2017, to expand its in-game advertising platform across gaming ecosystems.
Marketing tech
fromThedrum
1 week ago

NBCUniversal & HTC Join Anzu's In-Game Advertising Mission Along with Sony Innovation Fund & WPP

Anzu closes $20m funding round with NBCUniversal and HTC, bringing total capital raised to $37m since 2017, to expand its in-game advertising platform across gaming ecosystems.
more#in-game-advertising
Marketing
fromGamesBeat
2 weeks ago

Minecraft creators want to do more brand integrations in 2026

Brands increasingly integrate into popular gaming experiences on Roblox and Fortnite, but Minecraft creators remain excluded from these lucrative advertising opportunities.
Miscellaneous
fromTheregister
3 months ago

Europol storms gaming platforms in extremist content sweep

Gaming and gaming-adjacent platforms are increasingly used for radicalization, recruitment, and distribution of extremist and hate-fueled material.
Information security
fromAxios
5 months ago

Rise of the new radical internet

Closed gaming forums and pseudonymous gaming spaces facilitate radicalization, hate, and exploitation, while platform moderation and research visibility remain insufficient to protect vulnerable young users.
US politics
fromKotaku
5 months ago

Report: Secret Service Reviewing Charlie Kirk Shooter Suspect's Steam Library

A suspect's alleged Steam alias referencing Donald Trump prompted a Secret Service investigation amid scrutiny of gaming platforms' role in online radicalization.
fromSlate Magazine
8 months ago

Even Nintendo Can't Weather the Storm That's Coming for the Video Game Industry

The success of the Nintendo Switch 2 is unlikely to signal continued industry growth, but rather suggests a transition phase towards an unstable economic landscape for gaming.
Video games
Marketing tech
fromDigiday
9 months ago

Virtual-world creators gaining traction beyond Roblox and Fortnite

UGC creators are thriving on platforms beyond Roblox and Fortnite, successfully monetizing their 3D virtual creations.
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