By the time Gen Alpha enters the job market, traditional methods of applying will likely be replaced with personality tests as a more effective hiring tool.
"The findings highlight an urgent need for improved AI safety systems to better protect young users, especially given Gen Alpha's tendency to avoid seeking help due to perceived adult incomprehension of their digital world."
The Pink Palm Puff brand, founded by teenage entrepreneur Lily Balaisis, quickly gained popularity through social media, resonating with Gen Alpha's fashion tastes.