Marketing
fromFood & Beverage Magazine
2 weeks agoFresh Pro Unveils Honey Watermelons Brand Refresh
Fresh Pro revitalizes its Honey Watermelons brand with a new mascot and retail tools to enhance shopper engagement and drive demand.
Ahead of its 12th season in Major League Soccer and its final campaign at Yankee Stadium, NYCFC has tapped into city culture for the announcement of its official mascot, Sky Scraper, a pigeon and local New Yorker. As the club prepares for the start of a new era, it only feels right that Sky writes his own chapter into club history.