#nano-influencers
#nano-influencers

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Why Everyday People Are Becoming the Most Powerful Influencers for Your Brand | Entrepreneur

Authenticity and relatability in marketing are now prioritized over celebrity endorsements, leading to a cost-effective approach that builds trust.

"Our expansion into the US has been hugely positive, playing a significant role in SHOUT's recent growth and evolution."

Marketing tech

Influencer marketing is shifting towards authenticity and personal connection, moving away from mere likes and followers.

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