Marketing techfromFast Company3 months agoInside the Superhuman effort to rebrand GrammarlyGrammarly is rebranding to Superhuman, abandoning over a decade of brand recognition despite 40 million daily active users.
US newsfromwww.mediaite.com5 months agoMSNBC Gets a New Name Amid Spin-Off From NBCMSNBC has rebranded to My Source News Opinion World (MS NOW) after spinning off from NBCUniversal.
Marketing techfromPR Daily8 months agoKristin McHugh on newsroom dreams and brand leadership at PwC - PR DailyKristin McHugh transformed PwC's brand with a modern identity that emphasizes client empowerment through innovation and strategic momentum.
fromCreative Bloq8 months agoGraphic designNope, your logo didn't fail because 'people don't like change' - it's because it's not as good as these
fromFast Company9 months agoMedia industryAmazon overhauls a whopping 50 logos in global brand refresh
Graphic designfromCreative Bloq8 months agoNope, your logo didn't fail because 'people don't like change' - it's because it's not as good as theseBad rebranding is often met with backlash because it fails to meet design standards, not simply due to resistance to change.
fromFast Company9 months agoMedia industryAmazon overhauls a whopping 50 logos in global brand refresh
Media industryfromFast Company9 months agoWhat Steve Jobs can teach us about rebrandingRebranding is essential when a company's identity no longer reflects its mission or values.
Graphic designfromFast Company8 months agoWhy every company is hitting 'Ctrl+B' on its logoMany recent corporate rebrands have focused on simply boldening their logos rather than introducing innovative changes.
Artsfromwww.npr.org9 months agoTrend Alert: The girls are making office fashion sexy againThe trend of reimagined office wear reflects evolving workplace dynamics and personal expressions of identity.
