#digital-engagement

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#linkedin
fromwww.socialmediatoday.com
2 weeks ago
Marketing

LinkedIn Shares Insights Into Key Elements Driving Video Content Engagement

Video is essential for engagement on LinkedIn, with significant increases in watch time and sharing.
fromThe Mercury News
3 weeks ago

Larry Magid: Internet Governance Forum focuses on protecting kids

The Internet Governance Forum fosters multistakeholder dialogue on internet safety, bringing together diverse representatives to share insights and strategies.
fromComputerWeekly.com
3 weeks ago

Vodafone sees Glastonbury mobile data traffic usage rise 25% | Computer Weekly

Mobile connectivity is essential for large events like Glastonbury Festival, driven by digital-savvy audiences with high expectations.
fromwww.theguardian.com
3 weeks ago

Dance routines and tenniscore': how Wimbledon is seeking new fans online

Wimbledon is determined to attract younger audiences through engaging social media content, a shift in strategy to connect with a new generation of tennis fans.
Social media marketing
fromSocial Media Today
1 month ago

X Hires New Head of Product to Re-Ignite Growth

Bier's apps exemplify successful viral marketing strategies leading to major acquisitions.
#social-media
Non-profit organizations
fromFast Company
1 month ago

Nonprofits need revolutionary thinking in audience engagement if they want to survive

Nonprofits face significant challenges as traditional funding sources diminish and audience engagement shifts towards digital platforms.
fromForbes
2 months ago

Reality Check: The One Thing That's Probably Missing From Your Omnichannel Marketing Strategy

Consumers favor physical experiences over digital ones for a more authentic engagement with brands.
Social media marketing
fromAdweek
2 months ago

TRESemme's Paige DeSorbo Collab Gives Unilever's Influencer-First Strategy a Glossy Start

Unilever is significantly investing in influencer marketing, aiming for high ROI through strategic partnerships.
fromForbes
2 months ago

How AI Drives Multiscreen Viewership And Monetization

Multiscreen viewership offers broadcasters new engagement opportunities and revenue streams through interactive content.
Broadcasters can convert challenges from second screens into advantages by embracing innovative strategies.
fromBig Think
2 months ago

The David Perell interview: How to resonate in the "age of engagement"

The essence of successful internet engagement changes from volume to meaningful relationships.
fromSocial Media Today
3 months ago

Zuckerberg Discusses AI Bot Profiles and the Potential for AI Companionship

Today, most of the time spent on Facebook and Instagram is on video, but do you think in five years we're just going to be sitting in our feed and consuming media that's just video? No, it's going to be interactive.
Artificial intelligence
fromIndia Currents
3 months ago

Millions Tune In As The World's Richest Cricket League (IPL) Hits The Social Media Airwaves

Cricket has evolved into a highly accessible online sport through IPL's innovative content creation.
UX design
fromMedium
4 months ago

Designing UX for Focus and Flow

Designers must create digital experiences that minimize distractions to support user focus and promote a state of flow.
Mental health
fromwww.dw.com
3 months ago

Adolescence and mental health: Are smartphone bans enough? DW 04/03/2025

Netflix's 'Adolescence' spotlights online radicalization and its negative effects on teenage mental health, prompting policy reactions.
Media industry
fromTheWrap
3 months ago

Shondaland Expands Executive Roles for Catherine Yan Lustro, Alyssa Schimel and Seth Plattner

Shondaland has announced new executive roles to enhance its global strategy and audience engagement, marking continued growth for the company.
Cryptocurrency
fromHackernoon
1 year ago

How Will Stables' Tezos-Powered Game Shake Up Horse Racing? | HackerNoon

The Stables platform is modernizing horse racing engagement through digital ownership and blockchain technology.
Marketing tech
fromDigiday
4 months ago

The Economist is looking beyond traffic to measure the success of its brand marketing push

The Economist's marketing campaign focuses on brand awareness rather than web traffic.
fromVogue Business
4 months ago

Traditional digital marketing is going amiss. Should luxury go lo-fi?

Dior takes back the top spot in digital after briefly being surpassed by Louis Vuitton in the H2 2024 edition.
Fashion & style
#personalization
Digital life
fromFast Company
5 months ago

Consumers are connected more than ever before

Technology's rapid integration into society requires ongoing research and insights to adapt to consumer needs.
The Consumer Connections Report details evolving consumer relationships with technology and its impact on families.
Marketing
fromSportico.com
6 months ago

What Does a TikTok Ban Mean for Sports? 'Nothing,' Mark Cuban Says

TikTok's impending ban doesn't deter major sports brands, maintaining their engagement with audiences across other platforms.
fromForbes
6 months ago

How To Build The Right Chatbot Business Case

Chatbots may not reduce service calls, but their value lies in engaging prospects and facilitating conversions, emphasizing correct success metrics.
fromPew Research Center
7 months ago

Teens, Social Media and Technology 2024

This latest survey indicates that while platforms like YouTube, TikTok, Instagram, and Snapchat remain prevalent, there has been a notable decline in Facebook and X usage among teenagers.
Marketing
fromwww.cnbc.com
11 months ago
Marketing

Democrats grant special convention access to more than 200 content creators

The DNC is leveraging digital content creators to reach and engage younger voters at the 2024 convention.
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