NYC startupfromwww.mercurynews.com1 month agoPepsiCo is near $1.5 billion-plus deal for soda brand PoppiPepsiCo plans to acquire healthier soda brand Poppi for over $1.5 billion, reflecting a shift towards functional beverages.
fromFast Company1 month agoGrowth hackingPepsi acquires Poppi prebiotic soda for $1.65 billion in a play to attract Gen ZPepsiCo acquired Poppi for $1.65 billion to enter the prebiotic soda market amid rising health-conscious consumer trends.
NYC startupfromwww.mercurynews.com1 month agoPepsiCo is near $1.5 billion-plus deal for soda brand PoppiPepsiCo plans to acquire healthier soda brand Poppi for over $1.5 billion, reflecting a shift towards functional beverages.
fromFast Company1 month agoGrowth hackingPepsi acquires Poppi prebiotic soda for $1.65 billion in a play to attract Gen ZPepsiCo acquired Poppi for $1.65 billion to enter the prebiotic soda market amid rising health-conscious consumer trends.
Toronto startupfromwww.cbc.ca2 months agoCoca-Cola is about to pop into the buzzy prebiotic soda industry | CBC NewsCoca-Cola enters the functional soft drink market with prebiotic sodas, targeting younger consumers and gut health trends.
fromFast Company11 months agoMarketingMio's maximalist rebrand speaks to how the beverage industry is evolvingMio rebrands to appeal to Gen Z's beverage preferences with colorful packaging and a TikTok-focused marketing strategy.