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As holdcos sour on The Trade Desk, Stagwell goes all in

Stagwell partners with The Trade Desk to integrate AI agents into its ad tech stack, emphasizing transparency and collaboration in media buying.

Marketing tech

fromExchangewire

3 days ago

Stagwell (STGW) Builds AI-Powered, Outcome-First TV Advertising Platform with FreeWheel

Stagwell integrates with FreeWheel to enhance advertising efficiency and access to premium video inventory in the streaming ecosystem.

Business

fromThe Motley Fool

1 week ago

Investor Cuts Stagwell Stake by 500,000 Shares After a 50% Stock Swing | The Motley Fool

My Personal CFO sold 500,882 shares of Stagwell for approximately $2.80 million, reducing its stake significantly.

Marketing tech

fromDigiday

5 months ago

Media Buying Briefing: Stagwell strikes partnership with Palantir, as it zigs from rivals

Stagwell is transforming into an AI-enabled holding company partnering with Palantir, investing in owned news properties, and prioritizing government contracts over small clients.

fromThe Drum

7 months ago

Havas subcontracted Stagwell Group to conduct research for Israeli government

The Drum has since learned that rival holding company Havas hired Stagwell as a subcontractor to conduct this work as part of a broader project it is doing for the Ministry of Foreign Affairs through the Israel Government Advertising Agency (also known as Lapam). The Drum understands Stagwell's Israel Messaging Research was a defined brief conducted on behalf of Havas and its involvement in this research work is now complete.

World news