Customer feedback can help improve your products and services, spark new ideas, uncover weaknesses in your operations, influence your marketing strategy, boost customer satisfaction, and more. And considering that 80% of businesses expect to compete mainly based on customer experience, according to data from business research and advisory firm Gartner, going straight to the source can help ensure you're providing an experience your customers love, return to, and tell their friends about.
"This information is essential to identify gaps, make smart investments, and create policies that help people build stable, secure lives," said Councilwoman Carlina Rivera, the sponsor of both survey bills.
The city, interested members of the public and HHM & Associates, Inc. are surveying historic sites in Austin to attract history-oriented tourists while preserving cultural heritage.
In an industrial society, a survey shows Brits average 28-41 minutes weekly dealing with customer service, indicating a significant level of frustration and wasted time.