#ad-operations

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Marketing tech
fromAdExchanger
1 day ago

For Ancestry, The Biggest First-Party Data Challenge Is Knowing How To Use It Responsibly | AdExchanger

Ancestry prioritizes scalable ad systems that protect user trust over aggressive ad revenue, tailoring experiences by engagement levels across its network.
Marketing tech
fromAdExchanger
2 weeks ago

AdMonsters Joins Sister Brand AdExchanger | AdExchanger

AdMonsters is merging into AdExchanger, consolidating publisher ad operations community and ad tech journalism onto AdExchanger.com.
Marketing tech
fromExchangewire
2 months ago

HBAgency Promotes MatteoAddabbo to Global Ad Operations Manager with Expanded Team Leadership Responsibilities

Matteo Addabbo promoted to global ad operations manager with expanded leadership to drive operational excellence, collaboration, and high-quality publisher services worldwide.
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