fromRetail Dive1 month agoSocial media marketingInside Puma's new brand positioning and largest global campaign to datePuma's new campaign emphasizes sport as self-expression, moving away from competition-focused branding.
fromstupidDOPE6 months agoMarketingPUMA Hoops Launches Bold New Campaign: "FOREVER. FASTER. - See The Game Like We Do" | stupidDOPEPUMA's new campaign aims to redefine basketball culture and showcases a fresh perspective through athlete narratives.
fromRetail Dive1 month agoSocial media marketingInside Puma's new brand positioning and largest global campaign to datePuma's new campaign emphasizes sport as self-expression, moving away from competition-focused branding.
fromstupidDOPE6 months agoMarketingPUMA Hoops Launches Bold New Campaign: "FOREVER. FASTER. - See The Game Like We Do" | stupidDOPEPUMA's new campaign aims to redefine basketball culture and showcases a fresh perspective through athlete narratives.
fromFortune5 months agoMiscellaneousJaguar exec promises his team have not been 'sniffing the white stuff' after rebrand is mockedJaguar's new campaign is a bold attempt to revive the brand but lacks focus on actual vehicles, resulting in mixed public reactions.
fromMarketing Dive6 months agoMarketingRare Beauty celebrates 'Every Side of You' for first global campaignRare Beauty's "Every Side of You" campaign celebrates individuality and drives brand growth among Gen Z consumers.
fromMarketing Dive10 months agoMarketingJohnsonville looks to juice social media algorithms with positive contentJohnsonville aims to amplify positive content on social media through collaborations with celebrities and brands as part of the 'Keep The Internet Juicy' campaign.