#data-integration
#data-integration
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#customer-experience
Marketing tech
fromMarTech
3 months agoHow identity resolution fixes five major marketing problems | MarTech
Identity resolution tools enable businesses to create complete customer profiles and enhance personalized marketing efforts.
Marketing tech
fromMarTech
1 month agoAmplitude brings marketing and product teams together in one platform | MarTech
Amplitude launched analytics features for marketing teams to unify data and drive conversions.
The integration of marketing and product teams is crucial in optimizing customer experience.
Marketing tech
fromMarTech
1 month agoAmplitude brings marketing and product teams together in one platform | MarTech
Amplitude launched analytics features for marketing teams to unify data and drive conversions.
The integration of marketing and product teams is crucial in optimizing customer experience.
#artificial-intelligence
Artificial intelligence
fromArs Technica
2 months agoMCP: The new "USB-C for AI" that's bringing fierce rivals together
OpenAI and Anthropic collaborate on standardizing AI data source integration with the Model Context Protocol.
The Model Context Protocol (MCP) streamlines AI connectivity to external data sources.
Artificial intelligence
fromArs Technica
2 months agoMCP: The new "USB-C for AI" that's bringing fierce rivals together
OpenAI and Anthropic collaborate on standardizing AI data source integration with the Model Context Protocol.
The Model Context Protocol (MCP) streamlines AI connectivity to external data sources.
#b2b-marketing
Digital life
fromDigiday
1 month agoWhy business-to-person marketing requires a new identity approach
Control over customer identity is essential for effective marketing strategies in the face of fragmentation and privacy regulations.
Composable identity solutions offer modular and interoperable approaches, enabling B2B marketers to effectively manage and utilize identity.
Digital life
fromDigiday
1 month agoWhy business-to-person marketing requires a new identity approach
Control over customer identity is essential for effective marketing strategies in the face of fragmentation and privacy regulations.
Composable identity solutions offer modular and interoperable approaches, enabling B2B marketers to effectively manage and utilize identity.
#ai
Data science
fromZDNET
3 months agoKnowledge management takes center stage in the AI journey
AI will enhance enterprise productivity through software agents, enabling optimized workforce utilization.
Data silos hinder effective AI and automation implementation in organizations.
Majority of IT leaders plan to adopt AI agents to enhance productivity.
Data science
fromZDNET
3 months agoKnowledge management takes center stage in the AI journey
AI will enhance enterprise productivity through software agents, enabling optimized workforce utilization.
Data silos hinder effective AI and automation implementation in organizations.
Majority of IT leaders plan to adopt AI agents to enhance productivity.
Marketing tech
fromMarTech
1 month agoThese are the challenges and barriers impacting your martech stack | MarTech
Data integration is the main challenge for managing martech stacks, hindering unified customer insights. Budget constraints limit tool adoption significantly, especially for smaller firms.
fromDigiday
2 months agoMedia buying briefing: Havas' cookieless solution has become key link in its operating model
âThe system itself takes audience attributes and cohorts based on things like media behavior, demographics and psychographics and matches them with individuals using an AI âpropensity model.ââ
Marketing tech
Business intelligence
fromSecuritymagazine
6 months agoUnifying police UAV video with data-driven VMS for large scale events
Law enforcement is leveraging UAV technology for improved situational awareness and faster incident responses.
Open platform video management systems are crucial for integrating UAV data with existing technologies.
Centralized video management facilitates better collaboration and efficiency within law enforcement agencies.
fromInfoQ
6 months agoMicrosoft Announces General Availability of Fabric API for GraphQL
Microsoft has announced the general availability of the Fabric API for GraphQL, which significantly enhances data integration with support for Azure SQL and Fabric SQL databases. Developers can now easily query these databases and establish GraphQL endpoints with minimal configuration, simplifying structured data integration into applications. The release reflects Microsoft’s commitment to providing developers with tools that streamline their workflow and reduce the complexity involved in connecting to different data sources.
DevOps
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