Marketing techfromCMSWire.com4 weeks agoCopy, Paste, Automate: Who's Left in Marketing After AI?CMSWire offers vital insights and resources for CMOs and customer experience leaders.
fromForbes1 day agoMarketing techRethinking Leadership: Why Every High-Growth CMO Needs A Chief Of StaffCMOs face increasing pressures due to a complex landscape and often have the shortest tenure among C-suite roles.
Marketing techfromCMSWire.com4 weeks agoCopy, Paste, Automate: Who's Left in Marketing After AI?CMSWire offers vital insights and resources for CMOs and customer experience leaders.
fromForbes1 day agoMarketing techRethinking Leadership: Why Every High-Growth CMO Needs A Chief Of StaffCMOs face increasing pressures due to a complex landscape and often have the shortest tenure among C-suite roles.
Marketing techfromMarketing Dive2 weeks agoSnap names first CMO in 2 years in lead-up to advertising showcaseSnap has appointed Grace Kao as chief marketing officer, signaling a shift in its marketing leadership and strategy.
Marketing techfromMarTech1 week agoDriving customer growth with value-based B2B marketing | MarTechValue-based marketing is essential for growth in a saturated market.B2B buyers prioritize meaningful solutions over mere product features.
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MarketingfromAdweek4 months agoThe Biggest CMO Moves of 2024In 2024, significant changes in CMO roles reflect a trend of marketers ascending to executive positions, reshaping corporate leadership dynamics.
fromAdweek4 months agoMarketingThe CMOs Who Became CEOs in 2024CMOs are increasingly being promoted to CEO roles as their responsibilities evolve to drive company growth.
Artificial intelligencefromForbes11 months agoHow Marketers Can Incorporate Text-To-Image Generative AI ToolsGenerative AI tools are crucial for marketing innovation and efficiency.
fromMarTech11 months agoMarketingData literacy: The key to correcting the C-suite trust deficit | MarTechLow CEO trust in CMOs is causing a notable tenure issue, signifying an underlying trust problem within marketing leadership.