#monetisation

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E-Commerce
fromExchangewire
2 weeks ago

MGID Announces Partnership with Patch.com to Reach Exclusive Local Audiences in the US

MGID partners with Patch.com to enhance monetisation and audience development in hyperlocal news.
E-Commerce
fromExchangewire
2 weeks ago

TeqBlaze Enables Curated Deals Creation Directly in White-Label SSP & Ad Exchange Platforms

Curated Deals enable tailored audience-specific pipelines and improved alignment between targeting logic and deal structure.
fromExchangewire
1 month ago

Digest: Google Launches Offerwall to Boost Publisher Revenue; IAB Launches Framework to Standardise Gaming Ad Metrics

Google's Offerwall provides new revenue opportunities for publishers through diverse monetisation options.
IAB's framework enhances standardisation in gaming ad metrics for better advertising effectiveness.
#video-technology
Marketing tech
fromMashable India
1 month ago

WhatsApp Rolls Out Its First-Ever Ads, But They're Not Hitting Your Chats Just Yet

WhatsApp introduces ads and subscriptions, marking a significant change to its ad-free experience.
fromExchangewire
2 months ago

Pubstack Launches Node: A Game-Changing Server-Side Monetisation Management Solution for Publishers

Pubstack launches Node, a server-side monetisation solution enhancing publisher revenue and control.
Marketing tech
fromExchangewire
3 months ago

MarkApp Announces Strategic Partnership with Sovrn

MarkApp partners with Sovrn to enhance its programmatic advertising capabilities through advanced audience targeting and shopping-intent monetisation.
Marketing tech
fromExchangewire
4 months ago

iion Revamps fusiion: A Revolutionary Gaming Marketplace for Publishers

iion launches fusiion, a gaming marketplace that optimises monetisation for publishers and connects them directly with premium advertisers.
Marketing tech
fromExchangewire
4 months ago

Axis & StreamKey Partner to Elevate Video Advertising

Axis partners with StreamKey to enhance video ad monetization, benefiting both publishers and advertisers through expanded opportunities and improved revenue.
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