Winery owners face more pressure than ever to sustain growth while keeping operational costs lean. Seasonal sales cycles, shifting alcohol consumption habits, and increasingly fragmented media channels have made it harder for small to midsize wine brands to reach new customers - especially online. Source: eMarketer At the same time, US wine buyers are more price-sensitive and brand-loyal than ever. According to 2024 data from eMarketer, nearly half of US adults say price is a "very important" factor when purchasing wine, while just 20% say the same about brand or ratings.
In the early days of any business, most founders wear too many hats. You're the product lead, marketer, customer service rep and ops manager - sometimes all in the same afternoon. I've been there. When I was launching my first AI startup, I was writing code, answering support tickets, hacking on SEO and trying to figure out Google Ads at night. Every time I jumped from one thing to another, I paid a tax: ramp-up time, mental fatigue, missed details.
Every startup founder dreams of control. Building a sleek payment system in-house feels bold, innovative and even empowering. After all, Stripe began as a small project - why not follow the same path? The idea of owning every detail of the payment experience can be intoxicating. But behind that dream lies a reality few anticipate: endless complexity, hidden expenses and a dangerous distraction from the core product.
I've built companies like SetSchedule and Rentastic across proptech, fintech, AI and insurance. I've sold businesses that generated billions in financial products and tens of millions in recurring revenue. I've hired wrong, I've hired right. I've scaled too fast, and I've scaled smart. And I'll tell you this from firsthand experience: Hiring offshore isn't controversial - it's intelligent. It's practical. It's how real businesses scale in the real world.
Justice Michael Lee stated that the $90m penalty was significantly below the maximum, and that $50m would be allocated to the Transport Workers' Union, with uncertainty over the remaining $40m allocation.
"Whilst partners at EY take home an average of £723,000 a year ($969,000), the already overworked cleaning workforce who make just £13.85 an hour are being told that over a third of their jobs are at risk," said Henry Chango Lopez, IWGB's general secretary.
According to a Japanese news outlet, this isn't temporary and is likely a long-term strategy. In fact, you can no longer find "smartphones" on the list of devices at Sony's own production sites in Thailand.
Outsourced backlink building allows businesses to improve their online presence efficiently by trusting agencies to secure quality links, essential for achieving higher rankings in search engines.