Tim Cook described John Ternus as 'a brilliant engineer and thinker who has spent the past 25 years building the Apple products our users love so much, obsessed with every detail, focused on every possible way we can make something better, bolder, more beautiful, and more meaningful.'
Character-driven leaders who display four cardinal virtues - integrity, compassion, the ability to forgive and forget, and accountability - consistently deliver return on assets up to five times larger than the ROAs produced by their counterparts with a self-focused leadership style, who never or rarely exhibit those four traits.
I've spent my career straddling the structured discipline of Fortune 500 companies and the entrepreneurial scrappiness of startups. Each side has its strengths. Startups move fast, fueled by creativity and urgency. Corporations scale big, built on systems and predictability. But the future of leadership belongs to those who can bridge the two; leaders who think like founders and lead like CEOs.
Traditional thought leadership is losing impact. Long reports and gated content no longer capture attention in today's zero-click world. As a result, thought leadership is entering a new phase - experiential thought leadership. Engaging formats like interactive webinars, immersive events and podcasts make ideas felt and memorable rather than just consumed. Success depends on cross-team collaboration, testing and building experiences around real audience understanding.
In a recent interview with the Wall Street Journal, Jamie Dimon explained why JPMorgan Chase is spending billions more on AI. He was making a long-term bet. The same kind of leaders make when they build headquarters, factories or infrastructure that won't "pay off" this quarter but will define competitiveness for decades. It's exactly how marketers should think about and position differentiation in the eyes of the C-Suite.
His career began at ground level, running his own Italian deli, where he learned firsthand how leadership, operations, and customer trust come together in real time. Long hours and daily problem-solving shaped his belief that strong businesses are built through consistency, structure, and accountability. Those early experiences led Anthony to develop a deeper interest in strategy and financial markets. He began studying trends, analysing patterns, and applying disciplined thinking to decision-making.
Whether it's executive coaching or life coaching, people understand the concept and know that there is value to it in higher ed. However, what's been missing is this foundational research that really explains why coaching works in this context and how you can then leverage it to have the most impact on student success. What does a coach need to know, and at what skill level do they need to operate in order to have the impact on students that we want to see?
But USC leaders said they changed their minds about him after seeing his temporary stewardship of campus in a difficult time. He has implemented major austerity measures - including more than 1,000 layoffs last year - to shore up a gaping budget deficit. He has navigated federal pressures from the Trump administration to remake USC in a more conservative image, and is leading USC's response to technology changes such as artificial intelligence that are challenging educational norms.
This is a striking decision at a moment when public confidence in higher education is eroding. It is also puzzling because rigorous research and evaluation have demonstrated, over and over, the value of the work of centers for teaching and learning, including positive impacts on student learning outcomes, institutional effectiveness and faculty development.