Can SAP Labs' AI plan accelerate cloud migration? | Computer Weekly
SAP Labs France in Sophia Antipolis hosts AI customer experience center, focusing on generative AI for business growth and cloud migration strategy. [ more ]
Campaign Management: Strategies & Tools for Success in 2024
Campaign management is crucial for reaching business goals efficiently in the digital world, acting as a guide to navigate the online landscape and optimize resources. [ more ]
Buffer: All-you-need social media toolkit for small businesses
5 Tips For Using LinkedIn To Build Your Personal And Company Brand
Thought leadership is not exclusive to renowned individuals; anyone with valuable insights and a desire to lead conversations can be a thought leader. [ more ]
Washingtonian - The website that Washington lives by.
Financial Times Names Icertis one of the Fastest Growing Companies in the Americas for Second Consecutive Year
Icertis recognized on the 2024 Americas' Fastest Growing Companies list by Financial Times, ranked #227 out of 500 companies.
Icertis surpasses $250 million in annual recurring revenue (ARR) and launches AI-powered Icertis Copilots, the fastest-growing products in their business history. [ more ]
Revolutionize Your Marketing With Automated Email Campaigns
Automated email campaigns act as busy-work antihistamines, saving time and sanity while delivering personalized messages for fostering customer loyalty and business growth. [ more ]
How To Create a Successful CRM Strategy (2024) - Shopify
Strong customer relationships require more than platitudes about customer satisfaction. CRM strategies leverage data to enhance customer experiences and drive business growth. [ more ]
How Women Entrepreneurs Are Transforming Traditional Industries | Entrepreneur
An unprecedented surge of women entrepreneurs shifted the male-dominated landscape, with female-owned businesses increasing from 28% to nearly 50% in one year. [ more ]
Why Podcasting Can Now Boost Bottom Lines More than Ever | Entrepreneur
Podcasting can significantly impact business growth with a large and engaged audience, high levels of trust, and strong connections that lead to action. [ more ]
How to use a maturity model to shoot for the stars
Having a frame of reference is essential to evaluate progress in both physics and business, especially when incorporating new technologies. Utilizing a maturity model can help measure growth and compare against industry benchmarks. [ more ]
TikTok offers businesses a platform to reach a global audience, tap into Gen Z consumers, and drive sales through creative advertising strategies. [ more ]
Which CMO are you: a trail blazer or a flame thrower?
Finding growth and proving marketing effectiveness are top challenges for CMOs, with many struggling to keep up with the speed of change.
Majority of senior marketing decision makers have made significant changes to their people, partners, processes, and platforms but face challenges in integrating them effectively. [ more ]