#customer-engagement

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#social-media
Social media marketing
fromPhys
3 weeks ago

Differentiate on social media and win: Why brands must have unique content strategies on platforms like X

Firms can differentiate through unique content strategies on social media platforms.
Social media marketing
fromForbes
2 weeks ago

How To Build A Founder's Personal Brand On Social Media Before Launch

Building a personal brand on social media before business launch can establish trust and attract customers.
fromInc
1 month ago
Social media marketing

What Really Builds a Customer Base, According to Mr. Wonderful: Your Authenticity

Social media marketing
fromPhys
3 weeks ago

Differentiate on social media and win: Why brands must have unique content strategies on platforms like X

Firms can differentiate through unique content strategies on social media platforms.
Social media marketing
fromForbes
2 weeks ago

How To Build A Founder's Personal Brand On Social Media Before Launch

Building a personal brand on social media before business launch can establish trust and attract customers.
fromInc
1 month ago
Social media marketing

What Really Builds a Customer Base, According to Mr. Wonderful: Your Authenticity

#email-marketing
fromAWeber
2 days ago
Marketing tech

Event-Based Email Automation: How to Engage Your Audience at Exactly the Right Moment

fromAWeber
3 weeks ago
Marketing tech

Email Drip Campaigns: Strategies, Templates, and Best Tools for Success

fromAWeber
2 weeks ago
Marketing tech

Mastering Email Nurturing: Strategies, Sequences, and Software To Grow Customer Relationships

fromAWeber
2 days ago
Marketing tech

Event-Based Email Automation: How to Engage Your Audience at Exactly the Right Moment

fromAWeber
3 weeks ago
Marketing tech

Email Drip Campaigns: Strategies, Templates, and Best Tools for Success

fromAWeber
2 weeks ago
Marketing tech

Mastering Email Nurturing: Strategies, Sequences, and Software To Grow Customer Relationships

#loyalty-program
fromKotaku
3 weeks ago
Video games

Sony Killing Half-Baked PlayStation Stars Loyalty Program Less Than Three Years Later

fromKotaku
3 weeks ago
Video games

Sony Killing Half-Baked PlayStation Stars Loyalty Program Less Than Three Years Later

Marketing tech
fromThe Drum
4 days ago

4 reasons retail media is the new creative playground

Retail media is evolving into a creative space for brands, allowing for increased experimentation and innovation beyond mere transactional advertising.
#content-strategy
Marketing tech
fromForbes
1 week ago

Marketing In The Age Of The Answer Economy

Marketers must adapt to AI and provide direct, nuanced answers to users' questions rather than generic content.
fromForbes
5 days ago
Social media marketing

5 Steps For Building An Online Brand That Connects And Compels Action

Marketing tech
fromForbes
1 week ago

Marketing In The Age Of The Answer Economy

Marketers must adapt to AI and provide direct, nuanced answers to users' questions rather than generic content.
fromForbes
5 days ago
Social media marketing

5 Steps For Building An Online Brand That Connects And Compels Action

#ecommerce
Marketing tech
fromAdweek
3 weeks ago

The Future of Ecommerce Is Immersive: Insights from Karina Kogan, CMO of Infinite Reality

Immersive technology is reshaping digital marketing through enhanced customer experiences and higher conversion rates.
Marketing tech
fromForbes
1 month ago

Beyond Relevance: The Value Of Attractiveness In Ecommerce Search

Engaging search experiences significantly drive ecommerce revenue and customer satisfaction.
fromAWeber
5 days ago
Online marketing

Email Automation for Ecommerce: Maximize Conversions While You Sleep

Marketing tech
fromAdweek
3 weeks ago

The Future of Ecommerce Is Immersive: Insights from Karina Kogan, CMO of Infinite Reality

Immersive technology is reshaping digital marketing through enhanced customer experiences and higher conversion rates.
Marketing tech
fromForbes
1 month ago

Beyond Relevance: The Value Of Attractiveness In Ecommerce Search

Engaging search experiences significantly drive ecommerce revenue and customer satisfaction.
fromAWeber
5 days ago
Online marketing

Email Automation for Ecommerce: Maximize Conversions While You Sleep

#sales
#brand-loyalty
fromHubspot
2 months ago
Growth hacking

Turn customers into community members - how community transformed the Gymshark experience

fromHubspot
2 months ago
Growth hacking

Turn customers into community members - how community transformed the Gymshark experience

#marketing-strategy
fromForbes
1 month ago
Social media marketing

5 Ways Small Businesses Can Win Big Without Big Budgets: Storytelling

Marketing tech
fromEntrepreneur
2 weeks ago

What to Do After Your Business Gets Media Coverage | Entrepreneur

PR visibility doesn't guarantee sales.
Effective PR requires bridging awareness and action.
Trust building takes time and multiple engagements.
Strategic use of media coverage is essential.
Marketing tech
fromFast Company
1 week ago

Turn data into dollars

E-commerce brands focusing on smart engagement are outperforming traditional advertising methods.
Leveraging customer data and AI can drive meaningful revenue and engagement.
Increasing customer lifetime value during checkout is crucial for growth.
UX design
fromMedium
1 month ago

Replicating IKEA's Secret to Success for Product Designers

IKEA's retail strategies offer valuable insights for crafting engaging digital experiences that increase customer interaction and conversion.
Marketing tech
fromeLearning Industry
2 weeks ago

Product Marketing Manager Skills For HR Tech And Learning Technologies

A product marketing manager drives product promotion through tailored strategies to engage target audiences and supports product success at all stages.
fromForbes
1 month ago
Social media marketing

5 Ways Small Businesses Can Win Big Without Big Budgets: Storytelling

Artificial intelligence
fromMarTech
1 week ago

Why AI-powered customer engagement projects fail before they start | MarTech

AI for customer engagement requires not just technology but organizational readiness and alignment, which many companies lack.
Marketing tech
fromMedium
1 week ago

Unlocking Growth Through UX Research

Integrating UX research with the growth funnel enhances user acquisition strategies and overall business growth.
#user-experience
fromClickUp
2 weeks ago

CRM Advertising: Benefits, Strategies, and How It Works

Using CRM advertising allows businesses to craft personalized, targeted campaigns that speak directly to individual customers, enhancing engagement and maximizing ROI.
Marketing tech
#business-growth
#b2b-marketing
fromForbes
1 month ago
Online Community Development

12 Expert-Backed Tips For Building A Community Around A B2B Brand

fromForbes
1 month ago
Online Community Development

12 Expert-Backed Tips For Building A Community Around A B2B Brand

fromwww.housingwire.com
3 weeks ago

Liberty's Mike Kent talks relaunch of EquityIQ reverse mortgage

"We love the brand name, he said. We think there's a level of following to it. If you don't have to start from scratch, you prefer not to."
Startup companies
#digital-transformation
#branding
fromComputerWeekly.com
3 weeks ago

Interview: Rom Kosla, CIO, Hewlett Packard Enterprise | Computer Weekly

I liked the idea of working in a different industry. Moving into the tech industry was a bit nerve-wracking because the concept of who the customers are is different.
Growth hacking
Marketing tech
fromForbes
3 weeks ago

20 Common Mistakes In Personalized Marketing (And How To Avoid Them)

Personalized marketing must be executed thoughtfully to foster customer connections; misuse can lead to invasiveness and damage brand trust.
#marketing-strategies
Marketing tech
fromForbes
4 weeks ago

The Future Of Customer Engagement: AI And Digital Identity

Businesses must adapt their strategies to enhance customer engagement and build digital identities.
Marketing tech
fromThe Jerusalem Post | JPost.com
1 month ago

How Performance TV Advertising Drives Measurable Business Outcomes

Performance TV advertising drives measurable business outcomes through targeted campaigns.
CTV and OTT platforms enhance advertising effectiveness by delivering comprehensive audience engagement insights.
fromadlibweb.
1 month ago
Online Community Development

Strengthening Brand-Customer Relationships Through Gamified Loyalty Programs

Marketing tech
fromForbes
4 weeks ago

The Future Of Customer Engagement: AI And Digital Identity

Businesses must adapt their strategies to enhance customer engagement and build digital identities.
Marketing tech
fromThe Jerusalem Post | JPost.com
1 month ago

How Performance TV Advertising Drives Measurable Business Outcomes

Performance TV advertising drives measurable business outcomes through targeted campaigns.
CTV and OTT platforms enhance advertising effectiveness by delivering comprehensive audience engagement insights.
fromadlibweb.
1 month ago
Online Community Development

Strengthening Brand-Customer Relationships Through Gamified Loyalty Programs

fromHeybike
3 weeks ago

Heybike Turns 4: Get Anniversary Deals of Free Ebikes and Plant Trees Together

We're marking a major milestone: the Heybike 4th Anniversary. It's been an amazing ride over the past four years, and we couldn't have done it without your incredible support.
Bicycling
#e-commerce
Marketing tech
fromForbes
3 weeks ago

Customer-Focused Innovation: The Personalization Of Omnichannel Commerce

Personalization is essential in today's digital-first economy.
Effective personalization transforms customer engagement and business performance.
Modern personalization emphasizes individualization over traditional segmentation.
Omnichannel strategies require seamless coordination between channels.
fromCequens
1 month ago
E-Commerce

e-book: Mastering the Optimization of the Order Completion Cycle for E-Commerce this Eid Al-Adha

fromForbes
1 month ago
Marketing tech

The Checkout Can Be Your Next Big Commerce Media Opportunity

Post-purchase advertising at checkout enhances customer engagement and drives revenue.
fromAdweek
4 weeks ago
Marketing tech

Chase's Ad Business Drove $12B in Customer Spend Last Year

Chase Media Solutions leverages customer data for targeted advertising, allowing brands to promote offers based on user spending habits.
Chase's ad platform aims for personalization and relevance to enhance user engagement.
Marketing tech
fromForbes
3 weeks ago

Customer-Focused Innovation: The Personalization Of Omnichannel Commerce

Personalization is essential in today's digital-first economy.
Effective personalization transforms customer engagement and business performance.
Modern personalization emphasizes individualization over traditional segmentation.
Omnichannel strategies require seamless coordination between channels.
fromCequens
1 month ago
E-Commerce

e-book: Mastering the Optimization of the Order Completion Cycle for E-Commerce this Eid Al-Adha

#entrepreneurship
Startup companies
fromresund Startups
4 weeks ago

Sophie Bohr Grnbk Shares Insights on Startup Journey and Financing

Early customer engagement and expert advice are vital for startup success.
Understanding funding types, like VC vs. bootstrapping, can guide financial strategies.
#business-strategy
Media industry
fromThe Drum
4 weeks ago

Dow Jones and WSJ CMO Sherry Weiss: 'The value of trust will only increase'

Dow Jones leverages a unique ecosystem for growth in news and data delivery.
The Wall Street Journal plays a key role in the diversification of Dow Jones products.
Customer engagement and retention are central to marketing strategies in evolving media.
fromHackernoon
1 month ago
Artificial intelligence

Stop Spooking Customers With "AI" and Start Hooking Them With Solutions | HackerNoon

Media industry
fromThe Drum
4 weeks ago

Dow Jones and WSJ CMO Sherry Weiss: 'The value of trust will only increase'

Dow Jones leverages a unique ecosystem for growth in news and data delivery.
The Wall Street Journal plays a key role in the diversification of Dow Jones products.
Customer engagement and retention are central to marketing strategies in evolving media.
fromHackernoon
1 month ago
Artificial intelligence

Stop Spooking Customers With "AI" and Start Hooking Them With Solutions | HackerNoon

fromblog.logrocket.com
1 month ago

Async standups: Pros, cons, do they make sense for you? - LogRocket Blog

Sara Rossio emphasizes the importance of creating a 90-day plan when starting a new leadership role in product management. This plan not only sets clear objectives but also helps align the team’s expectations from the outset.
Marketing tech
Growth hacking
fromTechCrunch
1 month ago

The Amazonification of Uber: Part II | TechCrunch

Uber is evolving into a super app with multiple services, akin to Amazon.
Uber One Member Days aims to increase customer engagement and loyalty.
#digital-marketing
Marketing tech
fromSocial Media Today
1 month ago

Meta Shares Tips on How to Maximize Click-to-Message Ads

Meta's click-to-message ads enhance brand engagement through direct messaging platforms.
Utilizing messaging apps is crucial as social media shifts towards more personal communication.
Marketing tech
fromstupidDOPE | Est. 2008
1 month ago

Geofencing for Restaurants: A Smarter Way to Drive Foot Traffic and Boost Sales | stupidDOPE | Est. 2008

Geofencing effectively captures diners' attention with targeted promotions based on real-time location.
Marketing tech
fromSocial Media Today
1 month ago

Meta Shares Tips on How to Maximize Click-to-Message Ads

Meta's click-to-message ads enhance brand engagement through direct messaging platforms.
Utilizing messaging apps is crucial as social media shifts towards more personal communication.
Marketing tech
fromstupidDOPE | Est. 2008
1 month ago

Geofencing for Restaurants: A Smarter Way to Drive Foot Traffic and Boost Sales | stupidDOPE | Est. 2008

Geofencing effectively captures diners' attention with targeted promotions based on real-time location.
Marketing tech
fromMarTech
1 month ago

How smarter campaign modeling and automation drive real marketing ROI | MarTech

Organizations struggle to link marketing efforts to measurable outcomes due to data fragmentation and operational inefficiencies.
Rigid marketing platforms can restrict flexibility, making it difficult to analyze and adapt strategies effectively.
fromFast Company
1 month ago

Former fast-food CEO to McDonald's: Don't be 'beige.'

"Nothing as a brand is worse than being beige. It upsets no one, but let's be honest: No one loves beige."
Silicon Valley food
Marketing tech
fromCequens
1 month ago

Top 5 WhatsApp Marketing Strategies to Boost Sales in the Middle East

WhatsApp is transforming business marketing in the Middle East by blending digital communication with personalized customer engagement.
Marketing tech
fromForbes
1 month ago

How CMOs Can Use Agentic AI And BPI In Marketing Operations

The integration of agentic AI in marketing allows for significant improvements in personalization and operational efficiency.
Marketing tech
fromClickUp
1 month ago

10 Best Conversation Intelligence Software in 2025 | ClickUp

Conversation intelligence software captures and analyzes crucial moments in customer interactions to enhance sales and service.
Growth hacking
fromTearsheet
1 month ago

"All those things that bug you about how you bank, we can change," Jenius Bank's President John Rosenfeld - Tearsheet

Jenius Bank is successfully redefining digital banking by eliminating annoying fees and enhancing customer engagement with innovative tools.
fromModern Retail
1 month ago

American Eagle debuts a new affiliate program as it looks to 'the next phase' in social shopping

In exchange for plugging the brand on social media, members can receive a suite of perks, including early access to new American Eagle collections, exclusive discounts and commissions on merchandise sales.
Marketing tech
#funding
Marketing tech
fromBusiness Matters
1 month ago

Manychat secures $140m to scale AI-powered customer engagement across social platforms

Manychat raised $140 million to enhance AI-driven customer engagement as it targets global expansion.
Marketing tech
fromSiliconANGLE
1 month ago

Manychat gets $140 million to expand social chat with AI agents - SiliconANGLE

Manychat raised $140 million to enhance social media automation for brands and creators, aiding digital interaction and engagement.
Toronto startup
fromTESLARATI
2 months ago

Tesla reveals its Q1 Supercharger voting winners, opens next round

Tesla enables owners to vote on future Supercharger locations, fostering engagement and enhancing convenience.
#customer-experience
Marketing tech
fromBusiness Matters
2 months ago

Why You Can't Afford to Ignore Hyperpersonalisation in Marketing

Hyperpersonalisation enriches customer interactions by using advanced analytics and AI for a tailored experience, leading to improved satisfaction and loyalty.
Marketing tech
fromBusiness Matters
2 months ago

Why You Can't Afford to Ignore Hyperpersonalisation in Marketing

Hyperpersonalisation enriches customer interactions by using advanced analytics and AI for a tailored experience, leading to improved satisfaction and loyalty.
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