#digital-out-of-home

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fromExchangewire
1 week ago

Business Travel Begins in the Office. New Research Reveals the Powerful Role Office Media Plays to Influence Business Travel Decisions

UK business professionals are premium-focused travellers reshaping brand engagement strategies.
fromExchangewire
1 week ago

"Programmatic DOOH is Rapidly Gaining Favour with Digitally Focussed Marketers": JCDecaux's Mark Halliday on Omnichannel Effectiveness - ExchangeWire.com

Omnichannel planning and activation benefit from fragmentation by maximizing advertising budget through reaching audiences across diverse screens, platforms, and media channels.
Marketing
#advertising
fromExchangewire
2 weeks ago
E-Commerce

VIOOH Partners with Outernet to Deliver Premium Programmatic DOOH in London's Most Iconic Entertainment Destinations

VIOOH announces a programmatic partnership with Outernet London to enhance digital-out-of-home advertising opportunities.
fromExchangewire
3 months ago
Media industry

Elevision Partners with VIOOH to Power Smarter DOOH Buying in UAE & UK

Elevision partners with VIOOH to enhance DOOH advertising through programmatic access across UAE and UK.
fromExchangewire
2 weeks ago
E-Commerce

VIOOH Partners with Outernet to Deliver Premium Programmatic DOOH in London's Most Iconic Entertainment Destinations

fromExchangewire
1 month ago

Adform Accelerates Digital-Out-of-Home Growth as First Global Omnichannel DSP to Launch Visual Planning Interface

Adform's new digital-out-of-home planner revolutionizes how advertisers access and manage DOOH inventory, enabling enhanced omnichannel campaign strategies through advanced targeting and reporting.
Marketing tech
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