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Marketing tech
fromAdExchanger
13 hours ago

Pinterest Is Ready For Its CTV Debut | AdExchanger

Pinterest's acquisition of tvScientific enables user data access for CTV ad targeting, marking a significant shift in advertising strategy.
Marketing tech
fromDigiday
13 hours ago

Pinterest debuts audience extension offering on CTV

Pinterest's acquisition of tvScientific enables audience targeting on third-party CTV properties, enhancing advertising effectiveness with improved data integration.
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