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fromExchangewire
1 week ago
Marketing tech

LightBoxTV Partners on AI R&D Initiative to Advance TV Advertising

LightBoxTV is enhancing TV advertising through AI, aiming for smarter decision-making and dynamic campaign optimization.
from24/7 Wall St.
1 month ago
Marketing tech

AppLovin (APP) Price Prediction and Forecast 2025-2030 (March 28)

AppLovin's stock has seen significant volatility but remains a strong long-term performer driven by innovative advertising solutions.
from24/7 Wall St.
1 week ago
Marketing tech

AppLovin (NASDAQ: APP) Price Prediction and Forecast 2025-2030 (April 18)

AppLovin Corp.'s stock has tumbled over 35% from its peak, influenced by a lawsuit and short seller activity, yet remains a strong growth stock.
fromExchangewire
1 week ago
Marketing tech

LightBoxTV Partners on AI R&D Initiative to Advance TV Advertising

LightBoxTV is enhancing TV advertising through AI, aiming for smarter decision-making and dynamic campaign optimization.
from24/7 Wall St.
1 month ago
Marketing tech

AppLovin (APP) Price Prediction and Forecast 2025-2030 (March 28)

AppLovin's stock has seen significant volatility but remains a strong long-term performer driven by innovative advertising solutions.
from24/7 Wall St.
1 week ago
Marketing tech

AppLovin (NASDAQ: APP) Price Prediction and Forecast 2025-2030 (April 18)

AppLovin Corp.'s stock has tumbled over 35% from its peak, influenced by a lawsuit and short seller activity, yet remains a strong growth stock.
more#advertising-technology
Marketing tech
fromBusiness Insider
2 weeks ago

A new startup wants to place ads in AI chatbots. Read the 10-page pitch deck it used to raise $6 million.

Nexad raised $6 million for AI advertising, aiming to match ads with audiences and create new advertising content.
#digital-marketing
Artificial intelligence
fromDigiday
6 months ago

AI Briefing: Pinterest, Microsoft and Google bring new generative ad features for social and search

Pinterest is leveraging generative AI to enhance ad creation and automation, significantly improving advertiser performance and user personalization.
Marketing tech
fromThe Verge
1 month ago

AI is going to make personalized ads even creepier.

AI is set to revolutionize personalized advertising, creating ads that might feel too invasive.
Nvidia's AI-generated ads could lead to a future of limitless custom video advertising.
Artificial intelligence
fromDigiday
6 months ago

AI Briefing: Pinterest, Microsoft and Google bring new generative ad features for social and search

Pinterest is leveraging generative AI to enhance ad creation and automation, significantly improving advertiser performance and user personalization.
Marketing tech
fromThe Verge
1 month ago

AI is going to make personalized ads even creepier.

AI is set to revolutionize personalized advertising, creating ads that might feel too invasive.
Nvidia's AI-generated ads could lead to a future of limitless custom video advertising.
more#digital-marketing
#marketing-trends
Marketing tech
fromFast Company
1 month ago

Crystal Light goes boozy, Volvo's new AI ad raises eyebrows, and Pretty Little Thing tries to glow up

Volvo's debut AI-generated advertisement lacks coherence and relevance, failing to feature its cars, and showcasing the limitations of current AI technology.
fromAdweek
2 months ago
Artificial intelligence

AI Takes the Spotlight During Super Bowl 59-and People Aren't Mad About It

Public perception of AI in advertising has shifted positively, as seen in Super Bowl 59.
Marketing tech
fromFast Company
1 month ago

Crystal Light goes boozy, Volvo's new AI ad raises eyebrows, and Pretty Little Thing tries to glow up

Volvo's debut AI-generated advertisement lacks coherence and relevance, failing to feature its cars, and showcasing the limitations of current AI technology.
more#marketing-trends
#stock-market
Marketing
fromYahoo Finance
2 months ago

Pinterest shares jump as AI advertisement tools drive forecasts

Pinterest's shares surged 20% following a positive Q1 revenue forecast, driven by successful AI tools enhancing ad targeting and efficiency.
fromwww.cnbc.com
5 months ago
Business

AppLovin, top tech stock of the year, soars another 45% on earnings beat

AppLovin's successful earnings report and optimistic guidance have led to a substantial stock surge and extraordinary market growth this year.
Marketing
fromYahoo Finance
2 months ago

Pinterest shares jump as AI advertisement tools drive forecasts

Pinterest's shares surged 20% following a positive Q1 revenue forecast, driven by successful AI tools enhancing ad targeting and efficiency.
fromwww.cnbc.com
5 months ago
Business

AppLovin, top tech stock of the year, soars another 45% on earnings beat

AppLovin's successful earnings report and optimistic guidance have led to a substantial stock surge and extraordinary market growth this year.
more#stock-market
#revenue-growth
fromDigiday
2 months ago
Marketing

Snap pursues SMBs with its latest AI-powered tool

Snap is entering the AI ad space to attract small and medium-sized businesses (SMBs) and enhance advertising effectiveness.
fromMarketing Dive
5 months ago
Marketing

AppLovin's breakthroughs in AI-powered advertising propel growth

AppLovin's revenue surged due to AI advancements, driving significant growth in their advertising segment.
fromDigiday
2 months ago
Marketing

Snap pursues SMBs with its latest AI-powered tool

Snap is entering the AI ad space to attract small and medium-sized businesses (SMBs) and enhance advertising effectiveness.
fromMarketing Dive
5 months ago
Marketing

AppLovin's breakthroughs in AI-powered advertising propel growth

AppLovin's revenue surged due to AI advancements, driving significant growth in their advertising segment.
more#revenue-growth
#coca-cola
Artificial intelligence
fromCreative Bloq
4 months ago

Parody Coca-Cola website pokes fun at the brand's controversial AI Christmas ad

Coca-Cola's AI ad has sparked creative backlash, prompting Alex Morris to launch Coca-Coola, an artful response that critiques AI presence in advertising.
fromAdweek
5 months ago
Artificial intelligence

How Coca-Cola's AI Holiday Ad Went From Praise To Rage

Coca-Cola's AI remake of a classic ad faced backlash despite initial positive reception, revealing consumer concerns over AI in advertising.
fromCreative Bloq
3 months ago
Graphic design

These 4 big brands lost the plot in 2024

Coca-Cola's AI ad campaign contradicted its authenticity branding and sparked customer backlash, showcasing the pitfalls of misjudged marketing strategies.
Artificial intelligence
fromCreative Bloq
4 months ago

Parody Coca-Cola website pokes fun at the brand's controversial AI Christmas ad

Coca-Cola's AI ad has sparked creative backlash, prompting Alex Morris to launch Coca-Coola, an artful response that critiques AI presence in advertising.
fromAdweek
5 months ago
Artificial intelligence

How Coca-Cola's AI Holiday Ad Went From Praise To Rage

Coca-Cola's AI remake of a classic ad faced backlash despite initial positive reception, revealing consumer concerns over AI in advertising.
fromCreative Bloq
3 months ago
Graphic design

These 4 big brands lost the plot in 2024

Coca-Cola's AI ad campaign contradicted its authenticity branding and sparked customer backlash, showcasing the pitfalls of misjudged marketing strategies.
more#coca-cola
fromMarTech
4 months ago
Artificial intelligence

AI-powered martech news and releases: December 5 | MarTech

Trust in AI adtech has increased significantly among advertisers.
Concerns over copyright and brand suitability impact acceptance of AI-generated content.
A notable portion of creative assets for AI are sourced externally by advertisers.
Artificial intelligence
fromAxios
4 months ago

OpenAI weighs plan for ads in ChatGPT

OpenAI's consideration of ads in AI products highlights potential revenue gains but raises concerns about user trust and the nature of AI service.
fromDigiday
6 months ago
Marketing

Agency execs balance automation and strategy with new ad formats

AI-driven advertising promises efficiency but risks compromising brand-building efforts.
Advertisers seek greater transparency and control in automated ad platforms.
#tech-giants
Artificial intelligence
fromDigiday
8 months ago

From the Super Bowl to the Olympics, AI companies are spending more on AI-related advertising

Companies are increasing advertising spending on AI-related products significantly, with tech giants leading the way.
Marketing
fromAdExchanger
8 months ago

DOJ Sues TikTok For Gathering Kids' Emails; Disney Touts Upfront Results | AdExchanger

DOJ lawsuit against TikTok over kids' data handling.
Significant increase in AI advertising spending in 2024.
Uncertainty around AI advertising effectiveness and potential backlash.
Artificial intelligence
fromDigiday
8 months ago

From the Super Bowl to the Olympics, AI companies are spending more on AI-related advertising

Companies are increasing advertising spending on AI-related products significantly, with tech giants leading the way.
Marketing
fromAdExchanger
8 months ago

DOJ Sues TikTok For Gathering Kids' Emails; Disney Touts Upfront Results | AdExchanger

DOJ lawsuit against TikTok over kids' data handling.
Significant increase in AI advertising spending in 2024.
Uncertainty around AI advertising effectiveness and potential backlash.
more#tech-giants
fromInc.com
10 months ago
Artificial intelligence

Advertising Is Already Underwhelmed by Widespread AI Adoption, Consumers Are Unhappy, and More

AI saturation can diminish competitive advantage in advertising.
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