TikTok is Getting Banned. What are the Alternatives? | Entrepreneur
The impending legislative actions in the U.S. could lead to a potential ban on TikTok, prompting users and creators to explore alternative platforms. [ more ]
TikTok filed a lawsuit against the U.S. government for a violation of the First Amendment, aiming to prolong the time before being forced to sell or be banned. [ more ]
Digital Video Ad Spend to Grow 16% in 2024; UK Watchdog to Investigate Amazon and Microsoft's AI Relationships; Meta's Ad Tracking Under EU Scrutiny - ExchangeWire.com
Digital video ad spend to grow 16% in 2024, with social video and CTV seeing significant growth. UK watchdog investigates tech giants' AI relationships, EU scrutinizes Meta's ad tracking. [ more ]
Instagram, YouTube the biggest likely winners of TikTok ban but smaller rivals could rise too
Adults in the US spend more time on TikTok than on Instagram, Snapchat, or YouTube, which could lead to a shift in user behavior if TikTok were to disappear. [ more ]
TikTok Plans To Fight Censorship, Mouthy Politicians Make It Very Easy For Them
Congress targeted TikTok for divestment instead of addressing data privacy concerns from other tech giants. ByteDance claims divestment violates free speech. [ more ]
TikTok's potential ban in the U.S. could negatively impact businesses heavily relying on the platform for reaching customers and driving sales. [ more ]
Taylor Swift, Adele, and Bad Bunny's music returning to TikTok, thanks to a new UMG deal
Artists from Universal Music Group, including popular names like Taylor Swift and Drake, are returning to TikTok after a new licensing agreement was reached. [ more ]
Companies are offering new products for ecommerce and omnichannel merchants with updates on drone deliveries, AI, social commerce, composable commerce, fulfillment, and cross-border payments. [ more ]
Digital's media-buying bonanza wrestles with an industry at crossroads
Dialectics defining digital industry: Hollywood vs. creator economy, AI vs. old workflows, balancing personalization & privacy amid regulatory changes. [ more ]
Amazon is reducing low-inventory-level fees for FBA merchants, Walmart uses Roblox for virtual shopping, Meta introduces AI tools for Reels advertisers. [ more ]
Online Marketing: How To Create an Online Marketing Strategy (2024) - Shopify
Online marketing involves various strategies and techniques to promote businesses through the internet, including paid and organic approaches. [ more ]