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www.theguardian.com
2 days ago
Marketing

It's just not hitting like it used to': TikTok was in its flop era before it got banned in the US

TikTok under threat of US ban if not sold to American company within a year. [ more ]
www.theguardian.com
6 hours ago
Marketing

TikTok and ByteDance sue US to block law forcing sale of the app

TikTok and ByteDance sue to block US law forcing sale of TikTok, claiming it's unconstitutional and violates free speech. [ more ]
Entrepreneur
6 days ago
Marketing

TikTok is Getting Banned. What are the Alternatives? | Entrepreneur

The impending legislative actions in the U.S. could lead to a potential ban on TikTok, prompting users and creators to explore alternative platforms. [ more ]
Vulture
5 hours ago
Marketing

TikTok Sues the U.S. Government

TikTok filed a lawsuit against the U.S. government for a violation of the First Amendment, aiming to prolong the time before being forced to sell or be banned. [ more ]
Forbes
1 day ago
Marketing

Former TikTok Exec Accuses Company Of 'Lying' About China-Based ByteDance's Control

ByteDance has extensive control over TikTok despite claims of independence. [ more ]
www.npr.org
8 hours ago
Marketing

TikTok challenges U.S. ban in court, says it violates the first amendment

TikTok challenges US law forcing divestment or nationwide ban, citing Constitution violation. [ more ]
moretiktok
tiktok-ban
Vulture
1 week ago
Marketing

6 Companies That Should Buy TikTok

TikTok faces potential ban if not sold to American buyer within nine months. [ more ]
LGBTQ Nation
4 days ago
Marketing

How will the TikTok ban affect the massively popular app's LGBTQ+ users?

The U.S. may ban TikTok, impacting LGBTQ+ users and content creators. [ more ]
Social Media Today
1 day ago
Marketing

TikTok Launches Legal Challenge Against US Sell-Off Bill

Congress passed a law targeting TikTok and its parent company, leading to a potential shutdown by January 2025. [ more ]
Above the Law
1 week ago
Marketing

TikTok Has A High Hurdle To Jump In Court

Congress voted to effectively ban TikTok, creating a legal battle regarding First Amendment rights and national security implications. [ more ]
moretiktok-ban
time.com
5 days ago
Marketing

Russian State Media is Posting More on TikTok Ahead of the U.S. Presidential Election, Study Says

Russian state-linked accounts increasing TikTok presence for messaging and engagement, especially on divisive topics ahead of U.S. election. [ more ]
The Hill
5 days ago
Marketing

India's TikTok ban didn't even slow disinformation. We need a better solution.

Digital disinformation is a rising concern in major election years like 2024, impacting democracies like the U.S. and India. [ more ]
e-commerce
Los Angeles Times
1 day ago
Marketing

L.A. influencers, businesses live or die on TikTok's algorithm. Now they fear for the future

TikTok's algorithm plays a crucial role in enabling business success for creators like Brandon Hurst. [ more ]
Social Media Today
6 days ago
Marketing

TikTok Establishes New Music Licensing Agreement with Universal Music

TikTok users discover and share new music content and artists on the app. [ more ]
moree-commerce
Theregister
5 hours ago
Marketing

TikTok, ByteDance sue US govt to undo divest-or-die law

TikTok and ByteDance are suing the US government over the constitutionality of the law that requires TikTok to sell or shut down.
The law forces ByteDance to sell TikTok within 270 days or cease operations, leading to concerns about Chinese government influence.
TikTok and ByteDance argue that the law is unconstitutional and would result in the app shutting down, affecting 170 million American users. [ more ]
meta
Exchangewire
1 week ago
Marketing

Digital Video Ad Spend to Grow 16% in 2024; UK Watchdog to Investigate Amazon and Microsoft's AI Relationships; Meta's Ad Tracking Under EU Scrutiny - ExchangeWire.com

Digital video ad spend to grow 16% in 2024, with social video and CTV seeing significant growth. UK watchdog investigates tech giants' AI relationships, EU scrutinizes Meta's ad tracking. [ more ]
WPXI
1 week ago
Marketing

Instagram, YouTube the biggest likely winners of TikTok ban but smaller rivals could rise too

Adults in the US spend more time on TikTok than on Instagram, Snapchat, or YouTube, which could lead to a shift in user behavior if TikTok were to disappear. [ more ]
moremeta
www.nytimes.com
8 hours ago
Marketing

TikTok Sues U.S. Government Over Law Forcing Sale or Ban

TikTok sues U.S. government, stating law forcing its sale or ban is unconstitutional. [ more ]
Tampa Free Press
4 hours ago
Marketing

TikTok's Legal Battle: Challenging The Law That Could Ban The App

TikTok and ByteDance file lawsuit against U.S. government over potential ban, citing First Amendment rights violation. [ more ]
Electronic Frontier Foundation
5 days ago
Marketing

Biden Signed the TikTok Ban. What's Next for TikTok Users?

Legislation passed to potentially ban TikTok in the U.S., impacting millions of users' information and communication methods. [ more ]
The Globe and Mail
4 days ago
Marketing

Tech platforms make pitch for ad deals as TikTok is roiled by politics

Short-form videos are at the forefront of tech companies' strategies to attract advertising dollars amid TikTok's political uncertainties. [ more ]
Mashable ME
6 days ago
Marketing

How 'blue comments' turned the TikTok algorithm into a protest tool

TikTok comments can be manipulated to raise awareness about social issues. [ more ]
Investing.com
4 days ago
Marketing

Tech platforms make pitch for ad deals as TikTok is roiled by politics By Reuters

Short-form video gains importance at NewFronts as platforms like Snap and Meta leverage TikTok uncertainties to attract ad dollars. [ more ]
Exchangewire
1 week ago
Marketing

OpenAI Strikes Content Licensing Deal with Financial Times; Google Seeks to Throw Out Antitrust Case

OpenAI partners with Financial Times for content licensing.
Google seeks to dismiss antitrust case.
Alphabet reports strong financial results for Q1. [ more ]
Pitchfork
5 days ago
Marketing

Universal Music Group Reaches Deal to Return Music to TikTok

UMG and TikTok reach a licensing agreement after a dispute, securing improved remuneration and protections against generative AI. [ more ]
BostonGlobe.com
4 days ago
Marketing

Google, Justice Department make final arguments about whether search engine is a monopoly - The Boston Globe

Google's antitrust trial focuses on contracts making it the default search engine and the competition it faces in different search markets. [ more ]
Above the Law
3 hours ago
Marketing

TikTok Plans To Fight Censorship, Mouthy Politicians Make It Very Easy For Them

Congress targeted TikTok for divestment instead of addressing data privacy concerns from other tech giants. ByteDance claims divestment violates free speech. [ more ]
Sacramento Bee
6 hours ago
Marketing

TikTok sues U.S. over sell-or-ban law. What the lawsuit means for California's 16 million users

TikTok and ByteDance are challenging the constitutionality of a law requiring ByteDance to sell TikTok or face a nationwide ban. [ more ]
BuzzFeed
1 day ago
Marketing

"With TikTok, I'm Not Alone": 17 People Candidly Shared Why A TikTok Ban Would Be Devastating

TikTok CEO reassures commitment amidst potential ban. [ more ]
english.elpais.com
5 hours ago
Marketing

TikTok sues US to block law that could ban the social media platform

TikTok and ByteDance are suing the U.S. over a law that would ban TikTok unless sold, claiming First Amendment violation. [ more ]
Miami Herald
3 days ago
Marketing

Can Businesses Survive a TikTok Ban?

TikTok's potential ban in the U.S. could negatively impact businesses heavily relying on the platform for reaching customers and driving sales. [ more ]
New York Post
1 week ago
Marketing

TikTok's effort to hide US user data from ByteDance only focused on the 'front door,' ex-workers claim

Concerns raised by former employees regarding TikTok's data protection measures, suggesting Chinese control over US data. [ more ]
Fast Company
5 days ago
Marketing

Taylor Swift, Adele, and Bad Bunny's music returning to TikTok, thanks to a new UMG deal

Artists from Universal Music Group, including popular names like Taylor Swift and Drake, are returning to TikTok after a new licensing agreement was reached. [ more ]
Hilton Head Island Packet
1 week ago
Marketing

Thousands of South Carolinians, like me, owe their livelihoods to TikTok | Opinion

Protest against potential TikTok ban impacting small businesses. [ more ]
time.com
5 days ago
Marketing

Artists From Universal Music Group Are Heading Back to TikTok as New Deal Is Reached

Artists from Universal Music Group return to TikTok after resolving licensing dispute. [ more ]
The Business of Fashion
5 days ago
Marketing

Op-Ed | Who Could Buy TikTok?

ByteDance's legal argument regarding TikTok and free speech rights is at stake in potential acquisition scenarios. [ more ]
Marketing Dive
6 days ago
Marketing

TikTok makes bigger bet on publishers with ads tied to buzzy content, events

TikTok introduces new contextual advertising tools and partners to Pulse suite, enhancing ad alignment with premium content and buzzy events. [ more ]
Practical Ecommerce
1 week ago
Marketing

New Ecommerce Tools: April 29, 2024

Companies are offering new products for ecommerce and omnichannel merchants with updates on drone deliveries, AI, social commerce, composable commerce, fulfillment, and cross-border payments. [ more ]
The Drum
5 hours ago
Marketing

TikTok sues US government over 'divest or ban' bill, alleging First Amendment violations

TikTok challenges a US law, deeming it unconstitutional due to potential free speech rights violation.
The law requires TikTok's Chinese parent company to divest or face a ban, creating operational and legal challenges. [ more ]
AdExchanger
1 week ago
Marketing

The Countdown For TikTok Begins. What's Next For Marketers And Media Buyers? | AdExchanger

TikTok faces a possible ban in the US unless ByteDance sells the platform within a year. [ more ]
Marketing Dive
2 days ago
Marketing

Digital's media-buying bonanza wrestles with an industry at crossroads

Dialectics defining digital industry: Hollywood vs. creator economy, AI vs. old workflows, balancing personalization & privacy amid regulatory changes. [ more ]
marketing-strategy
Investing.com
6 days ago
Marketing

Airbnb launches new global marketing strategy as ad engagement falls flat By Reuters

Airbnb shifts marketing strategy to attract new customers through unique experiences under $100. [ more ]
Shopify
1 week ago
Marketing

What is Digital Marketing? Examples, Types, and FAQ (2024) - Shopify

Digital marketing is crucial in today's online environment, with increasing investment by companies to boost revenue and brand visibility. [ more ]
The Drum
1 week ago
Marketing

Is Ozempic leaning into its viral weight loss reputation?

Ozempic shifted marketing towards weight loss despite lacking FDA approval. [ more ]
moremarketing-strategy
Miami Herald
6 days ago
Marketing

Can Influencers Survive a TikTok Ban?

Influencers face potential career and income loss with a U.S. TikTok ban. [ more ]
Forbes
1 week ago
Marketing

Navigating The Shift: The New Era Of Conversational Marketing

Conversational marketing with AI tools revolutionizes customer engagement, emphasizing accuracy for personalized experiences. [ more ]
Le Monde.fr
1 week ago
Marketing

Can TikTok overtake Google as a search engine?

TikTok is becoming a dominant search engine for users, overtaking platforms like Google and YouTube. [ more ]
Intelligencer
1 day ago
Marketing

The Secret Weakness of TikTok's All-Powerful Algorithm

The complex ownership history and algorithmic impact have posed challenges for TikTok. [ more ]
The Verge
1 week ago
Marketing

The legal challenges that lie ahead for TikTok - in both the US and China

TikTok faces challenges in the US judicial system and Chinese government due to potential ban and divestment requirement. [ more ]
Practical Ecommerce
15 hours ago
Marketing

New Ecommerce Tools: May 7, 2024

Amazon is reducing low-inventory-level fees for FBA merchants, Walmart uses Roblox for virtual shopping, Meta introduces AI tools for Reels advertisers. [ more ]
Shopify
1 week ago
Marketing

Online Marketing: How To Create an Online Marketing Strategy (2024) - Shopify

Online marketing involves various strategies and techniques to promote businesses through the internet, including paid and organic approaches. [ more ]
The Verge
1 week ago
Marketing

CBP is interrogating TikTok employees

Immigration officers have interrogated over 30 TikTok employees in the US, focusing on data privacy and Chinese connections. [ more ]
The Drum
6 days ago
Marketing

Our health will be the real price of climate change

Climate change will significantly impact health messaging in the future. [ more ]
The Motley Fool
6 days ago
Marketing

Where Will Alphabet Stock Be in 1 Year? | The Motley Fool

Alphabet's stock surged to all-time high on strong earnings, new buyback plan, and new dividend.
Alphabet's core businesses, including Google's advertising, subscriptions, platforms, and devices, are accelerating again. [ more ]
Washington Post
1 week ago
Marketing

A TikTok ban could also end short-form video as we've come to know it

The potential ban on CapCut could have far-reaching consequences on the short form video ecosystem. [ more ]
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