#cultural-relevance

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History
fromThe Atlantic
6 days ago

The Atlantic hires Jake Lundberg as first staff archivist and historian, and Drew Goins as senior editor

Jake Lundberg joins The Atlantic as the first in-house historian and archivist, while Drew Goins takes on the role of senior editor.
fromVogue Business
1 week ago

Inside beauty's digital hype chase

Beauty brands must employ multi-tiered strategies to maintain cultural relevance in a competitive digital marketing landscape.
fromstupidDOPE | Est. 2008
1 week ago

Blue Suede and Dusty Rose: The Air Jordan 40 Pushes the Legacy Forward in Style | stupidDOPE | Est. 2008

The Air Jordan 40 embodies evolution in performance and style, highlighting its cultural significance and innovative technology.
#theater
Design
fromwww.archdaily.com
2 weeks ago

Earthen Architecture and Culture (Xi'an) Research Center / OnEarthStudio

The building features a steel frame structure with two volumes of differing heights and a dynamic spatial design.
fromwww.theguardian.com
2 weeks ago

Men in Love by Irvine Welsh review the Trainspotting boys grow up

Trainspotting's success illustrates a rare literary event where a critically acclaimed, stylistically adventurous book becomes a cultural sensation, selling over a million copies.
Books
fromwww.bbc.com
2 weeks ago

Drake's still relevant - as his famous friends will tell you

Drake headlined London's Wireless festival, performing to over 150,000 people and celebrating different eras of his music.
fromArchitectural Digest
4 weeks ago

6 Secrets From Mad Men's Midcentury-Modern Sets

Mad Men, the moody period drama, follows Don Draper as he navigates modern life in postwar America while grappling with his tortured past.
Television
#brand-evolution
Media industry
fromAdweek
3 months ago

Stanley's Matt Navarro on Creating a Lifestyle Brand That Lasts

Stanley successfully modernized its brand through innovative strategies and cultural relevance.
Media industry
fromAdweek
3 months ago

Stanley's Matt Navarro on Creating a Lifestyle Brand That Lasts

Stanley successfully modernized its brand through innovative strategies and cultural relevance.
Marketing tech
fromstupiddope.com
1 month ago

Yahoo Mail Partners with Anti Social Social Club for AI-Powered Inbox Glow-Up | stupidDOPE | Est. 2008

Yahoo Mail is modernizing email management with AI and mobile-first features to engage younger users.
The launch of 'Catch Up' aims to combat inbox chaos for users.
fromArchDaily
1 month ago

From the Hills of Athens to the Craters of Mars, Discover 8 Award-Winning Competition Proposals from the ArchDaily Community

Architectural competitions provide a platform for innovative ideas, allowing architects to creatively engage with environmental, cultural, and social challenges through unrestrained design.
Renovation
#marketing-strategy
fromAdweek
1 month ago
Marketing tech

Unilever's Esi Eggleston Bracey on AI, Consumer Evolution, and Cannes Lions

fromAdweek
1 month ago
Marketing tech

Unilever's Esi Eggleston Bracey on AI, Consumer Evolution, and Cannes Lions

#marketing-trends
fromDigiday
2 months ago

Amid sports marketing's gold rush, some brands are targeting niche fan communities

Increasing investment in sports marketing highlights brands' focus on connecting with consumer passions amid media fragmentation.
Podcast
fromLindsey Gamble
2 months ago

YouTube Launches Weekly Podcast Shows Chart Ranking Top 100 U.S. Podcasts by Watch Time - Lindsey Gamble

YouTube launches a podcast chart to enhance user discovery and boost cultural relevance.
fromThe Hollywood Reporter
2 months ago

TelevisaUnivision Bets on Microdramas and Music in Upfront Push

TelevisaUnivision is shifting its focus towards innovative formats like 24/7 reality shows and microdramas to enhance viewer engagement and stand out in competitive markets.
Media industry
fromstupidDOPE | Est. 2008
2 months ago

Concrete Boys and PDF Reconnect for a Bold Capsule Release Dropping May 9 | stupidDOPE | Est. 2008

Formichetti’s design ethos is rooted in extremity: think retro motocross gear meets PlayStation-era futurism, with a healthy dose of downtown grit.
Fashion & style
fromDeep House London
2 months ago

Von Dutch Expands Into Music with Sonar and Brunch Elektronik Festival Partnerships | News | Deep House London

"Whether it's a pop-up at a music festival, a collaboration with an iconic club, or creative project with a DJ we admire - Von Dutch Loves is our playground to create, connect, and celebrate the culture and communities that inspire us."
London startup
fromThe Drum
2 months ago

The Drum Awards for Marketing: 10 things the best work has in common

The best marketing combines cultural relevance, strategic brilliance, and measurable business impact.
fromThe New Yorker
2 months ago

The Spectacle of a Boxing Match in Times Square

Eddie Hearn, a second-generation boxing promoter, mentioned he was initially skeptical about staging boxing in Times Square, but eventually recognized its potential for global exposure.
MMA
Marketing tech
fromBusiness Matters
3 months ago

Mikhail Irzak: academic and professional background

Mikhail Irzak emphasizes culture-driven business strategies over conventional methods, focusing on long-term vision and founder psychology.
fromstupiddope.com
2 months ago

NOBULL Taps Robin Arzon for Game-Changing Brand Partnership | stupidDOPE | Est. 2008

NOBULL has partnered with Robin Arzon to expand its brand identity beyond niche athletic wear.
fromFast Company
2 months ago

How 'Star Wars' can save STEM education

The disconnect between importance and attention in American culture presents a significant challenge for the STEM community, highlighting the need for engaging narratives.
OMG science
fromFast Company
3 months ago

Considering applying for Fast Company's Brands That Matter? Here are 3 reasons to apply now

Cultural relevance is a key metric for brand success.
Brands are encouraged to apply for recognition in the 'Brands That Matter' initiative.
fromwww.nytimes.com
3 months ago

U.K. Folk Bands Use Centuries-Old Ditties to Discuss Prison Abolition, Trans Rights and the Gig Economy

At Shovel Dance Collective's performances, Mataio Austin Dean introduces songs like 'The Merry Golden Tree' as modern tales of workplace struggles, resonating deeply with today's audience.
NYC music
#meta
Social media marketing
fromTechCrunch
3 months ago

Uncovered emails showed how Meta struggled to keep Facebook culturally relevant | TechCrunch

Meta's struggle to maintain Facebook's relevance continues, prompting key strategic changes and reflections from leadership.
Social media marketing
fromTechCrunch
3 months ago

Uncovered emails showed how Meta struggled to keep Facebook culturally relevant | TechCrunch

Meta's struggle to maintain Facebook's relevance continues, prompting key strategic changes and reflections from leadership.
fromAdweek
3 months ago

Why Coachella's OOH Campaigns Have Such Lasting Appeal

The most effective Coachella activations are crafted with intention, tapping into cultural relevance and channeling fandom energy, sparking intrigue that brands dream about.
Media industry
Marketing tech
fromThe Drum
3 months ago

Judge of the Day: Mitin Chakraborty, head of marketing at Babyshop, Landmark Group

Mitin Chakraborty highlights the challenge of brand differentiation in uncertain markets while maintaining consistency across diverse regions.
philosophy
fromApaonline
3 months ago

Brain Rot: Are We Rotting Our Minds in the Digital Age?

The term 'brain rot' reflects concerns about digital consumption affecting mental health and cognitive ability.
fromKqed
3 months ago

Praise Be, Loyal 'Handmaid's Tale' Fans: The Final Season Promises Catharsis

We wouldn't be The Handmaid's Tale if we didn't have those dark moments... We did want to bring in more lightness and levity.
Women
NYC startup
fromstupidDOPE
3 months ago

Silly Nice Seeks Hospitality Partnerships Across New York | stupidDOPE

Silly Nice aims to integrate cannabis into New York's hospitality, focusing on partnerships that reflect cultural relevance and quality experiences.
fromwww.adweek.com
4 months ago

Duke's White Lotus Response Squandered an Opportunity

Brand control versus cultural relevance is a significant tension in marketing, especially as brands engage with dynamic cultural narratives.
fromThe New Yorker
4 months ago

When Marvel Meets "Much Ado About Nothing"

The production of 'Much Ado About Nothing' at the Theatre Royal Drury Lane shines a fresh light on Shakespeare's relevance amidst contemporary distractions, attracting a packed audience eager for its star power.
London politics
Social media marketing
fromDigiday
4 months ago

'They're like Switzerland': Brands walk tightrope between authenticity and political backlash

Brand marketers are challenged to remain culturally relevant while avoiding political backlash in a polarized environment.
fromstupidDOPE
4 months ago

NEEDLES and Clarks Reimagine the Wallabee With Subtle Rebellion and Street-Ready Edge | stupidDOPE

The NEEDLES x Clarks Wallabee introduces a minimalist design with a black suede build that suggests modernity while retaining the iconic silhouette's roots.
Wearables
Online Community Development
fromThe Drum
4 months ago

The era of buying influence is over: community is the new currency for brands

Brands must focus on genuine community engagement over traditional advertising due to rising media inflation and declining consumer attention.
Marketing tech
fromBusiness Insider
4 months ago

How Target put a target on its own back

Target's recent struggles include declining sales, cultural controversies, and fluctuating stock prices, reflecting its challenges in maintaining relevance and profitability.
Women
fromInverse
4 months ago

35 Years Ago, A Dystopian Classic Got Its First - And Creepiest - Adaptation

The Handmaid's Tale remains relevant today, echoing themes of oppression and authoritarianism, despite being written 40 years ago.
Artificial intelligence
fromInfoQ
4 months ago

Mistral AI Introduces Saba: Regional Language Model for Arabic and South Indian Language

Mistral AI's Mistral Saba enhances AI performance for Arabic and South Indian languages with specific training datasets.
Media industry
fromwww.nytimes.com
5 months ago

Oscars Audience Size Poses a Test of Hollywood's Cultural Relevance

Oscars viewership reflects cultural relevance; concerns arise over interest in nominated films amidst changing political and social climates.
#advertising
Marketing tech
fromAdweek
5 months ago

Study Shows Impact of Advertising Around Cultural Moments

Aligning brands with real-time trends significantly boosts purchase and search intent.
Customized advertising approaches are more effective than traditional methods in influencing consumer behavior.
fromThe Drum
6 months ago
Marketing

Australian Lamb takes aim at keyboard warriors in anticipated annual ad

Australian Lamb's new campaign humorously addresses social media negativity while showcasing the unifying appeal of its products.
Marketing tech
fromAdweek
5 months ago

Study Shows Impact of Advertising Around Cultural Moments

Aligning brands with real-time trends significantly boosts purchase and search intent.
Customized advertising approaches are more effective than traditional methods in influencing consumer behavior.
Marketing tech
fromAdweek
5 months ago

Special's Amy Ferguson Wants To Make 'Responsibly Unhinged' Advertising

Ferguson's mantra is "responsibly unhinged," aiming to create ads that don't feel like ads.
She focuses on playful, bold creativity for Special New York's campaigns.
Online marketing
fromDigiday
5 months ago

Marketing Briefing: 'High risk, high reward' - Understanding the state of social media guardrails

Duolingo's marketing strategy successfully transformed Duo the Owl into a beloved brand mascot that engages real fans through creative social media content.
#duolingo
Miscellaneous
fromBustle
6 months ago

Robert Pattinson Poked Fun At This Ongoing 'Twilight' Complaint

Robert Pattinson acknowledges Twilight's surprising cultural relevance and ongoing criticism, even 17 years after its release.
fromwww.theguardian.com
6 months ago

Embracing X and a turn by Timothee Chalamet: how Bob Dylan is capturing gen Z

Bob Dylan's acclaim has notably increased among younger listeners in the 21st century, showing his enduring relevance and ability to engage with contemporary culture.
fromwww.theguardian.com
9 months ago

The secret to Pride and Prejudice's enduring appeal? Lizzy Bennet has game

Pride and Prejudice continues to inspire numerous adaptations across various media, highlighting its timeless appeal and cultural relevance.
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