#experiential-marketing
#experiential-marketing

1 week ago

Media industry

We Are Social Acquires HELO to Bolster AI-Powered Creative and Production

We Are Social's acquisition of HELO enhances its production capabilities, particularly in AI and experiential marketing.

2 months ago

Marketing

Media Agency North & Warren Acquires Events Firm Interluxe

North & Warren's acquisition of Interluxe enhances its capabilities to serve luxury brands in an increasingly competitive digital marketing landscape.

1 week ago

Media industry

We Are Social Acquires HELO to Bolster AI-Powered Creative and Production

We Are Social's acquisition of HELO enhances its production capabilities, particularly in AI and experiential marketing.

fromLondon Business News | Londonlovesbusiness.com

2 months ago

Marketing

Media Agency North & Warren Acquires Events Firm Interluxe

North & Warren's acquisition of Interluxe enhances its capabilities to serve luxury brands in an increasingly competitive digital marketing landscape.

Design Within Reach just turned this iconic Palm Desert house into a shoppable vacation home

The Wave House in Palm Desert, now a rental, showcases DWR's new furniture collection, enhancing experiential marketing for guests.

Why digital brands like Netflix and Wayfair are betting on physical stores | MarTech

Brick-and-mortar retail is crucial for brand engagement and emotional connection, serving as a vital touchpoint for customer loyalty.

London

Three promotional techniques to set you apart from the competition - London Business News | Londonlovesbusiness.com

London businesses can stand out by utilizing tailored promotions and experiential marketing strategies.

Marketing tech

fromMarTech

fromLondon Business News | Londonlovesbusiness.com

Why digital brands like Netflix and Wayfair are betting on physical stores | MarTech

Brick-and-mortar retail is crucial for brand engagement and emotional connection, serving as a vital touchpoint for customer loyalty.

fromThe Business of Fashion

London

Three promotional techniques to set you apart from the competition - London Business News | Londonlovesbusiness.com

London businesses can stand out by utilizing tailored promotions and experiential marketing strategies.

more#customer-engagement

NYC startup

The Agency Behind Fashion's Most Talked-About Events

MAC's event for its new campaign led to significant increases in store traffic and social media engagement.

Chicago

fromEater Chicago

2 months ago

Harry Potter's Wizarding World Will Bring a Massive Butterbeer Bar to Chicago's Mag Mile

The Harry Potter Shop aims to revitalize Chicago's Mag Mile amidst high retail vacancies.

fromstupidDOPE

Design

Audemars Piguet Unveils Its First AP House in Singapore at the Iconic Raffles Hotel | stupidDOPE

Audemars Piguet's first AP House in Singapore redefines luxury retail, combining craftsmanship with a rich cultural experience.

Shop the moment: The rise of experiential commerce

Experiential commerce merges meaningful brand experiences with seamless transactions, transforming how consumers engage with products.

fromHubspot

5 months ago

Online marketing

Imani Ellis' Guide to Using Research and Discovery to Build Your Event

Effective experiential marketing relies heavily on thorough research and discovery to enhance event planning and consumer journeys.

fromForbes

Marketing

Council Post: Level Up Your 2025 Marketing Budget: 5 Areas You Need To Invest In

Experiential marketing budgets are crucial for businesses, with 80% of companies increasing funding for this area to enhance customer engagement.

Marketing

Shop the moment: The rise of experiential commerce

Experiential commerce merges meaningful brand experiences with seamless transactions, transforming how consumers engage with products.

fromHubspot

5 months ago

Online marketing

Imani Ellis' Guide to Using Research and Discovery to Build Your Event

Effective experiential marketing relies heavily on thorough research and discovery to enhance event planning and consumer journeys.

fromForbes

Marketing

Council Post: Level Up Your 2025 Marketing Budget: 5 Areas You Need To Invest In

Experiential marketing budgets are crucial for businesses, with 80% of companies increasing funding for this area to enhance customer engagement.

more#consumer-engagement

fromArchitectural Digest

4 months ago

Miscellaneous

I Tested the $20,000 Nosferatu Sarcophagus Bed and Lived to Tell the Tale

The article explores a surreal and gothic film event where a sarcophagus serves as both a prop and a surreal experience for attendees.

4 months ago

Marketing

Lights, camera, brand engagement: why will VVIP experiences be center stage for marketers in 2025?

The experiential market is rapidly evolving towards personalized and immersive experiences, driven by technology and changing consumer demands.

fromChicago Defender

5 months ago

Miscellaneous

Eventnoire Hosts Inaugural Curator Summit to Champion Black Innovation in the Experience Economy | Chicago Defender

Eventnoire Curator Summit aimed to uplift Black communities and revolutionize the experience economy through collaboration and innovation.

Marketing

fromClickUp

6 months ago

How to Implement Experiential Marketing Strategies (+Examples)

Experiential marketing immerses consumers in interactive experiences, fostering emotional connections and shifting focus from exposure to engagement.

8 months ago

Marketing

Classic billboard ads hold great lessons, especially for experiential marketers

Billboards once symbolized creativity in marketing; today, many lack impactful and memorable designs.

Marketing