#creators

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#instagram
fromBoardroom
6 months ago
Social media marketing

Instagram at 15: From Photo App to an Undeniable Cultural Powerhouse - Boardroom

fromBoardroom
6 months ago
Social media marketing

Instagram at 15: From Photo App to an Undeniable Cultural Powerhouse - Boardroom

#ai
Marketing tech
fromForbes
1 month ago

YouTube And Creators Are The New SEO. Most Brands Are Missing Out.

Creators are essential marketing assets in the AI era, with YouTube being the most trusted platform for consumer discovery.
Marketing tech
fromForbes
1 month ago

YouTube And Creators Are The New SEO. Most Brands Are Missing Out.

Creators are essential marketing assets in the AI era, with YouTube being the most trusted platform for consumer discovery.
#meta
fromThe Drum
5 months ago
Social media marketing

Will Meta's plan to woo TikTok creators with cash bonuses pay off?

Meta offers TikTok creators up to $5,000, verification trials, and monetization access to move them to Facebook and Instagram Reels amid TikTok's uncertain US status.
Marketing tech
fromLindsey Gamble
11 months ago

Meta Expands Creator Advertising: Reels Trending Ads, Creator Marketplace Updates, and Threads Video Ads - Lindsey Gamble

Meta enhances brand-creator partnerships with new features like Reels Trending Ads and Partnership Ads for Facebook Live.
Cryptocurrency
fromnews.bitcoin.com
1 day ago

Meta Launches USDC Stablecoin Payouts for Creators in Colombia and the Philippines

Meta launches USDC stablecoin payouts for creators in Colombia and the Philippines, utilizing Solana and Polygon networks in April 2026.
Social media marketing
fromEngadget
1 month ago

Meta is letting creators fill their Reels with shopping links

Meta allows creators to tag up to 30 products per video on Facebook and Instagram, enhancing shopping features for users.
Marketing tech
fromLindsey Gamble
11 months ago

Meta Expands Creator Advertising: Reels Trending Ads, Creator Marketplace Updates, and Threads Video Ads - Lindsey Gamble

Meta enhances brand-creator partnerships with new features like Reels Trending Ads and Partnership Ads for Facebook Live.
Graphic design
fromDigiday
3 days ago

Adobe relies on Firefly to win over creators

Adobe aims for Firefly to become an essential tool for AI-native creators, similar to Photoshop's impact on ad creatives.
#marketing
Marketing
fromDigiday
4 days ago

Media Buying Briefing: Agencies turn creators into test labs for campaigns and product innovation

Creators are now integral to marketing strategies, influencing campaign development and brand relevance in the evolving media landscape.
Marketing
fromForbes
1 week ago

How Top Creators Build Audiences With Product-Market Fit

Brands must prioritize quality content and audience connection over mere reach to succeed in modern marketing.
Marketing
fromDigiday
4 days ago

Media Buying Briefing: Agencies turn creators into test labs for campaigns and product innovation

Creators are now integral to marketing strategies, influencing campaign development and brand relevance in the evolving media landscape.
Marketing
fromForbes
1 week ago

How Top Creators Build Audiences With Product-Market Fit

Brands must prioritize quality content and audience connection over mere reach to succeed in modern marketing.
#youtube
fromZDNET
5 months ago
Artificial intelligence

YouTube is upgrading old videos to HD and 4K automatically - but you can opt out

Media industry
fromAdExchanger
2 weeks ago

Hot Take: YouTube Shouldn't Rely On Creators To Convince Brands It's TV | AdExchanger

YouTube aims to position itself as a television alternative to attract larger advertising budgets.
Media industry
fromTechCrunch
1 month ago

YouTube CEO says the best YouTubers will 'never leave their home' | TechCrunch

YouTube CEO Neal Mohan believes creators will remain loyal to the platform despite competition from streaming services like Netflix.
fromZDNET
5 months ago
Artificial intelligence

YouTube is upgrading old videos to HD and 4K automatically - but you can opt out

#facebook
fromLindsey Gamble
10 months ago
Social media marketing

Facebook Is Making All Videos Uploaded to the Platform Reels - Lindsey Gamble

Facebook will label all videos as Reels, simplifying management for creators.
Online marketing
fromMiami Herald
3 weeks ago

How to generate passive income by selling digital products and growing your online audience

Digital products enable creators to generate passive income by selling knowledge or creative output repeatedly without manual delivery.
Social media marketing
fromLindsey Gamble
3 weeks ago

Meta Launches New Shopping & Affiliate Tools for Creators, Signaling a Bigger Push Into Affiliate Marketing - Lindsey Gamble

Meta introduces new affiliate marketing features on Facebook and Instagram to streamline creator earnings and enhance shopping experiences.
#social-media
fromEngadget
4 weeks ago
Social media marketing

Flipboard's 'social websites' are a new spin on decentralized social media

Social media marketing
fromEngadget
4 weeks ago

Flipboard's 'social websites' are a new spin on decentralized social media

Flipboard is launching 'social websites' to help publishers and creators engage with decentralized social media.
Media industry
fromDigiday
1 month ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
Podcast
fromTheankler
1 month ago

Inside The Chernin Group's Bet on Creator-Led Empires

Community is the most valuable asset in media, driving investment strategies for emerging media companies.
#tiktok
Social media marketing
fromTheWrap
1 month ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.
Social media marketing
fromTheWrap
1 month ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.
Marketing tech
fromGamesBeat
1 month ago

Roblox moves to take a cut of all brand integrations on its platform | exclusive

Roblox will charge creators fees for brand integrations based on user traffic and engagement starting next year.
Startup companies
fromInsideHook
2 months ago

North Brooklyn Gets a Private Club for "Career Creators"

The Lighthouse opened a Greenpoint, Brooklyn coworking location in Kickstarter's former offices, offering curated, approval-based memberships and plans for Venice and London.
fromSocial Media Today
2 months ago

TikTok Announces 'TikTok Live Fest' Event

TikTok has announced its latest TikTok LIVE event, which will feature major Hollywood stars, alongside emerging TikTok talent, in a big-time showcase of some the app's top performers. "From electrifying musicians to show-stopping dancers, these creators will showcase their signature style, adding more unforgettable LIVE moments to the evening." At Global LIVE Fest in Las Vegas, TikTok LIVE will spotlight the winning global creators from the last two months, celebrating their accomplishments on the glamorous Planet Hollywood stage.
Social media marketing
National Football League
fromYahoo Entertainment
3 months ago

Dhar Mann Named NFL's "Chief Kindness Officer" As League Kicks Off Super Bowl Creator Blitz (Exclusive)

The NFL will bring 160+ social creators to Super Bowl Week, appoint Dhar Mann Chief Kindness Officer, and launch kindness-focused content with charity donations.
#substack
fromTechCrunch
9 months ago
Startup companies

Substack raises $100M from Chernin Group, Andreessen Horowitz, Skims CEO and more | TechCrunch

fromTechCrunch
9 months ago
Startup companies

Substack raises $100M from Chernin Group, Andreessen Horowitz, Skims CEO and more | TechCrunch

#meta-verified
E-Commerce
fromWhat's Trending
4 months ago

The Creator Economy's Next Phase Is Live Shopping

Live social shopping is rapidly expanding, enabling creators and hosts to earn higher commissions through real-time, interactive sales on platforms like Twitch and TikTok Shop.
fromThe New Yorker
4 months ago

The Mischievous Ex-Bankers Behind "Industry"

Clwb Ifor Bach, a night club in Cardiff, the capital of Wales, is the kind of venue whose sticky floors hold generational memories of first intoxications. One evening in July, about a hundred young people lined up outside-girls in crop tops and short skirts, boys in baggy pants and tees. Once admitted, they gathered in knots on the dance floor, holding drinks in plastic cups.
Television
fromLindsey Gamble
4 months ago

Facebook Content Protection 2025: Protect Your Original Reels on Facebook & Instagram - Lindsey Gamble

Facebook introduced Content Protection, a mobile tool that helps creators safeguard their original Reels. Creators can enroll to automatically protect new Reels and manually add older ones. When Facebook detects potential matches across Facebook or Instagram, creators receive notifications and can track performance, add attribution, block visibility, or let the content remain. It's part of Facebook's broader push to support original creators.
Social media marketing
Online marketing
fromBitcoinist.com
5 months ago

Web3 Monetization, AI, and Maye Musk Take Over CCCC 2025

Web3 monetization is shifting toward a compliance-driven creator economy that blends TradFi and crypto, creating new revenue and community-building opportunities.
#entertainment
fromForbes
5 months ago
Marketing

2025 Forbes Creator Upfronts: Entertaining and Engaging Audiences: The Creator Unlock

fromForbes
5 months ago
Marketing

2025 Forbes Creator Upfronts: Entertaining and Engaging Audiences: The Creator Unlock

fromSocial Media Today
5 months ago

YouTube Tests Comment Summaries in YouTube Studio

To help creators efficiently understand viewers' reactions to your content, we're experimenting with comment summaries available in the YouTube Studio mobile app.
Social media marketing
#tiktok-awards
#snapchat
fromFast Company
6 months ago

X's UX update wants to save your links from social media's black hole

Currently, users who click links on X are taken to an in-app browser that takes up the full screen. Under the update, which Bier shared in a demo video, clicking on a link instead collapses the post's engagement bar to the bottom of the screen, letting users comment, repost, like, or save from inside the story as they scroll and read.
Social media marketing
Marketing
fromDigiday
6 months ago

Advertising Week Briefing: Creators emerge as the industry's new power brokers

Content creators are increasingly central to advertising, hosting, organizing, and paying for brand activations while seeking top-of-funnel, co-creative roles in campaigns.
Mobile UX
fromKnowYourMobile
7 months ago

The 4 Best Email Platforms With Decent Free Tiers

Kit is an all-in-one, creator-focused email marketing platform offering scalable tools, built-in monetization, and a generous free tier for growing and selling to audiences.
#fortnite
fromEngadget
7 months ago
Business

Epic will let Fortnite creators sell in-game items in latest attempt to compete with Roblox

Growth hacking
fromDigiday
10 months ago

Epic aims to boost originality in Fortnite's creator ecosystem

Fortnite's copycat culture may be diminishing as Epic Games introduces tools to foster originality among creators.
New tools could enable creators to innovate rather than recreate popular experiences.
fromEngadget
7 months ago
Business

Epic will let Fortnite creators sell in-game items in latest attempt to compete with Roblox

Growth hacking
fromDigiday
10 months ago

Epic aims to boost originality in Fortnite's creator ecosystem

Fortnite's copycat culture may be diminishing as Epic Games introduces tools to foster originality among creators.
New tools could enable creators to innovate rather than recreate popular experiences.
#threads
fromTechCrunch
7 months ago
Tech industry

Threads challenges X by offering free support for up to 10K characters, plus prominent links | TechCrunch

fromTechCrunch
7 months ago
Tech industry

Threads challenges X by offering free support for up to 10K characters, plus prominent links | TechCrunch

Digital life
fromSocial Media Today
8 months ago

Meta Rolls Out AI-Powered Audio Translations for Video

Meta AI Translations offers voice-authentic translations and lip syncing for realistic video communication.
Creators can review translations and minimize background noise in their reels.
fromThe IP Law Blog
8 months ago

The Briefing: Trademark Basics - Protecting Names, Logos, and Brands in Entertainment

Trademarks play a vital role in distinguishing the source of entertainment products, ensuring that creators can protect their unique brand identities within the industry.
Podcast
Social justice
fromDigiday
9 months ago

Marginalized creators feel the financial sting of brands' DEI pullback

Brands' reduction in DEI marketing has significantly affected marginalized creators' income opportunities.
#spotify
Podcast
fromLindsey Gamble
11 months ago

Spotify Launches Podcast Play Counts to Highlight Popular Shows and Episodes - Lindsey Gamble

Spotify has introduced a new metric called Plays to track podcast episode popularity.
The Plays metric will enhance content discovery and provide performance benchmarks for creators.
Podcast
fromLindsey Gamble
11 months ago

Spotify Launches Podcast Play Counts to Highlight Popular Shows and Episodes - Lindsey Gamble

Spotify has introduced a new metric called Plays to track podcast episode popularity.
The Plays metric will enhance content discovery and provide performance benchmarks for creators.
#cannes-lions
fromDigiday
10 months ago
Podcast

Digiday Podcast at Cannes: Former Bachelorette Rachel Lindsay makes the case for creators

fromDigiday
10 months ago
Podcast

Digiday Podcast at Cannes: Former Bachelorette Rachel Lindsay makes the case for creators

Fundraising
fromThe Verge
10 months ago

Patreon is raising its fees for new creators soon

Patreon updates pricing by consolidating plans, impacting new users with higher fees while existing users remain unaffected.
Media industry
fromLindsey Gamble
10 months ago

Creator Platforms to Surpass Traditional Media in Ad Revenue for the First Time in 2025 - Lindsey Gamble

The advertising industry is shifting focus from traditional media to digital creators as audience trust and engagement grow.
SF parents
fromABC7 Los Angeles
10 months ago

'Phineas and Ferb' creators explain why there are '104' days of summer vacation

Phineas and Ferb returns to Disney Channel after a decade, highlighting its enduring appeal and the perseverance of its creators.
Startup companies
fromTechCrunch
11 months ago

Karat Financial is bringing business banking to creators | TechCrunch

Karat Financial launches a banking product tailored for creators, addressing unmet needs in their financial management.
fromDigiday
11 months ago

The Upfronts got a taste of the creator economy

"There's a forced humility from the networks and streamers that wasn't there before," said Becky Owen, global CMO at influencer marketing agency Billion Dollar Boy.
Media industry
fromForbes
11 months ago

Creators Are Coming For QVC's Crown

The majority of e-commerce is really just a scaled up Sears catalog, said Tom Verrilli, Chief Product Officer at Whatnot, indicating that live shopping is a major evolution.
Marketing tech
fromFast Company
11 months ago

This new mental health service targets burned-out content creators

"The creator economy has exploded but the support systems haven't kept up. As more Gen Z step into this space…we need to treat it like the real workplace it is."
Mental health
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