#viral-marketing

#viral-marketing

The American Eagle advertising campaign featuring Sydney Sweeney led to a stock price increase of over 15%, boosting the company’s market valuation by approximately $310 million.

Jet2's cheerful jingle, Jess Glynne's Hold My Hand, has become a viral sensation on TikTok, paired with humorous and chaotic holiday mishap footage, highlighting the less glamorous side of summer getaways.

Mark Barrocas emphasized how SharkNinja's rise in marketing success is attributed to the effective utilization of social media, which is now their primary tool for outreach.

Scarcity creates exclusivity and a sense of belonging to a community. Being one of the few lucky people to get their hands on a Labubu helps them feel elite and connected.

Liquid Death has redefined the perception of water packaging by using humorous, edgy marketing tactics that resonate deeply with millennials and Gen Z consumers.

The combination of chocolate and pistachio, rooted in Dubai's dessert scene, has captivated a wide audience, elevating its presence in global markets.

We decided to turn the campaign itself into the ultimate test, by trying to make someone completely unknown famous.

Saratoga Spring Water became a sensation after influencer Ashton Hall's unique morning routine went viral, dominating the Milken conference with its presence.