Social media marketing

[ follow ]
#pinterest
#tiktok
fromDigiday
1 week ago
Social media marketing

'There was a conversation': Vita Coco rides out TikTok U.S. uncertainty with its safety nets built

fromTheWrap
1 week ago
Social media marketing

Creatorverse: Shortform Creators Aren't Making As Much As You Think

fromDigiday
1 week ago
Social media marketing

'There was a conversation': Vita Coco rides out TikTok U.S. uncertainty with its safety nets built

fromTheWrap
1 week ago
Social media marketing

Creatorverse: Shortform Creators Aren't Making As Much As You Think

#creator-economy
fromForbes
2 days ago
Social media marketing

Why Brands Are Paying Creators Six Figures To Run Their Social Media

fromCurbed
2 days ago
Social media marketing

The Old Kickstarter Office Is Now a 'Soho House for Creators'

fromDigiday
1 week ago
Social media marketing

Future of TV Briefing: The creator's economy's 'very loud, dirty little secret' of brands' late, delayed payments

fromForbes
2 days ago
Social media marketing

Why Brands Are Paying Creators Six Figures To Run Their Social Media

fromCurbed
2 days ago
Social media marketing

The Old Kickstarter Office Is Now a 'Soho House for Creators'

fromDigiday
1 week ago
Social media marketing

Future of TV Briefing: The creator's economy's 'very loud, dirty little secret' of brands' late, delayed payments

fromThe Nation
2 days ago

"Going Natural" in the Age of Facial Optimization

I am familiar with this feeling. Breadcrumb trails of heat lead to pain that's called minor, pressure that's called surprising. Rooms like this-the salon where my scalp scalds as my curls burn away or the aesthetician's office where I lie as vulnerable as I might in a hospital bed-are drenched in anxiety's musk, scented with antibacterial spray. The women who leave me their warmth are like older sisters, evidence files, guinea pigs, role models, comrades, and competition.
Social media marketing
#travel-marketing
fromUschamber
1 week ago
Social media marketing

Social Media Secrets From Five Travel Brands

Successful travel marketing uses storytelling, community, visuals, user-generated content, surprise experiences, and microinfluencers to drive engagement and convert followers into loyal travelers.
fromSkift
1 week ago
Social media marketing

Smart Glasses to AI Agents: 4 Shifts for Travel From Meta's Earnings

Meta's roadmap enables travel brands to extend user tracking for attribution, deploy AI agents in messaging for conversational commerce, and capture experiences with smart glasses.
fromSkift
1 week ago
Social media marketing

Smart Glasses to AI Agents: 4 Shifts for Travel From Meta's Earnings

Social media marketing
fromThe Drum
3 days ago

The Chipotle Effect: Why now is the time to re-examine your social media policy

Overbroad corporate social media bans can violate labor law and harm employer branding while employees increasingly share and advocate about their employers online.
fromThedrum
3 days ago

SOCIAL 2020 FACTS AND FORECASTS

Space & Time is a growth marketing agency, enabling clients to secure optimal value from every part of the customer experience and their marketing investment.
Social media marketing
Social media marketing
fromParle Mag
3 days ago

Why Short-Form Content Is Changing the Entertainment Industry

Short-form video dominates discovery, launches careers, and reshapes entertainment consumption toward rapid, mobile, easily shared, and constantly refreshed content.
fromThe Drum
2 days ago

Stock music you need for UI, social media, and games

In recent years, multimedia content has firmly established itself online, fueled by the development of high-speed Internet technologies as well as the growing availability of tools for creating and editing video. The global lockdowns also contributed to this process by forcing people to look for similar alternatives on the web. If integrating video into your communications sounds like an overwhelming investment, start leveraging your products with music and audio that are often underestimated by marketers.
Social media marketing
fromwww.socialmediatoday.com
4 days ago

Reddit Posts Strong Q4 and Full Year Results

Reddit has published its latest performance update, with the platform adding another 5 million daily active users, while it's also posted a strong revenue result for Q4. And as it continues to optimize for AI search, both on and off platform, it's engaged, expert communities could help to boost the platform as a key source of information. Unless, that is, Reddit ends up pricing too many LLM projects out of the market.
Social media marketing
Social media marketing
fromThe Drum
4 days ago

How to harness user generated content (UGC) to build your brand

User Generated Content increases brand authenticity and engagement by letting real customers create trusted, relatable content that influences purchase decisions more than traditional advertising.
fromThe Drum
4 days ago

Is video still king, given the latest Facebook algorithm change?

Loyalty and intent: repeat viewership is an important factor when delivering videos to audiences in the News Feed. Going forward, Facebook will add more weight when ranking videos that people seek out and return to week after week. Prepare to see more serialised content such as Nas Daily pushed on your news feed, and we are already seeing brands such as Harley-Davidson regularly sharing videos as part of their 'Freedom Stories' content pillar.
#influencer-marketing
fromThe Drum
1 week ago
Social media marketing

How influencer marketing will change during the recession, according to experts

fromThe Drum
1 week ago
Social media marketing

Reach, frequency and influence: understanding the third pillar of brand growth

fromEMARKETER
2 weeks ago
Social media marketing

Brands are turning to influencer agencies for AI strategy, not just creator campaigns

fromThe Drum
1 week ago
Social media marketing

How influencer marketing will change during the recession, according to experts

fromThe Drum
1 week ago
Social media marketing

Reach, frequency and influence: understanding the third pillar of brand growth

fromEMARKETER
2 weeks ago
Social media marketing

Brands are turning to influencer agencies for AI strategy, not just creator campaigns

#social-media
fromThe Drum
5 days ago
Social media marketing

The power of social listening and the 'little win' that made my day

fromThe Drum
5 days ago
Social media marketing

YouGov research: 41% of UK online population becoming bored of social media

fromwww.theguardian.com
2 weeks ago
Social media marketing

Brooklyn Beckham and Prince Harry are the canaries in the coalmine. The children of Instagram will be next | Rhiannon Lucy Cosslett

fromIndependent
2 weeks ago
Social media marketing

Sarah Carey: Grok's creepy undressing feature was the final straw, but exodus of politicians from X was long overdue

fromThe Drum
5 days ago
Social media marketing

The power of social listening and the 'little win' that made my day

fromThe Drum
5 days ago
Social media marketing

YouGov research: 41% of UK online population becoming bored of social media

fromwww.theguardian.com
2 weeks ago
Social media marketing

Brooklyn Beckham and Prince Harry are the canaries in the coalmine. The children of Instagram will be next | Rhiannon Lucy Cosslett

fromIndependent
2 weeks ago
Social media marketing

Sarah Carey: Grok's creepy undressing feature was the final straw, but exodus of politicians from X was long overdue

fromDigiday
5 days ago

The Rundown: What YouTube creators should expect to change in 2026

On Jan. 21, YouTube CEO Neal Mohan released a lengthy blog post about what creators can expect in 2026, outlining upcoming changes poised to drastically affect creator experiences on the platform. The changes show just how much YouTube is willing to flex to keep itself ahead of the game - whether that's competing with big streamers like Netflix and platforms like TikTok, cracking down on AI slop, or expanding upon the way creators can get paid.
Social media marketing
Social media marketing
fromEngadget
4 days ago

X's 'open source' algorithm isn't a win for transparency, researchers say

X published a redacted recommendation algorithm claiming transparency, but researchers say the release lacks sufficient detail for meaningful auditing or reliable inference about reach strategies.
Social media marketing
fromwww.standard.co.uk
4 days ago

Restaurant boss Jeremy King threatens to ban influencers from his Notting Hill eaterie The Park

A Notting Hill restaurant faces disruption from camera-wielding influencers and may ban phones or impose mobile-free rules to protect diners' experiences.
#snapchat
Social media marketing
fromPR Daily
6 days ago

Social media updates and new features to know this week - PR Daily

LinkedIn adds verified AI skill badges; X's Brand Ranx tracks Super Bowl ad engagement live; Meta enables creator content to be promoted as ads.
Social media marketing
fromThe Drum
5 days ago

Cashing in on Twitter: Sales director Bruce Daisley explains how the micro-blogging site will make money

Twitter is transitioning into a successful business with strong brand adoption and effective advertising products driving repeat spending and creative usage.
Social media marketing
fromMarylandReporter.com
5 days ago

https://marylandreporter.com/2025/10/25/freedom-bank-wins-an-award-in-dubai/ - MarylandReporter.com

Plixi aligns accounts with users who engage similar profiles, producing early follower familiarity that stabilizes reach without constant posting.
Social media marketing
fromSupercar Blondie
6 days ago

Australian buys 5,000,000 YouTube views to see if would help his channel and has one clear verdict

Paying for views inflates numbers but rarely produces meaningful engagement or sustained channel growth; platform ads give better reach but still deliver limited watch-time and retention.
#attention-economy
fromInc
6 days ago
Social media marketing

4 Lessons Small Businesses Can Learn from Super Bowl Ad Winners

fromInc
6 days ago
Social media marketing

4 Lessons Small Businesses Can Learn from Super Bowl Ad Winners

#instagram-engagement
Social media marketing
fromThe Drum
1 week ago

Facebook rides into Tokyo Games with new skateboarding campaign

Facebook launched a global multichannel ad campaign around the Tokyo Olympics celebrating skateboarding communities and tools that connect, grow, and advance the sport.
#upscrolled
#khaby-lame
fromFortune
1 week ago
Social media marketing

Getting deported by Trump can't stop top influencer Khaby Lame from notching a $975 million deal-including the rights to his AI avatar | Fortune

fromFortune
1 week ago
Social media marketing

Getting deported by Trump can't stop top influencer Khaby Lame from notching a $975 million deal-including the rights to his AI avatar | Fortune

Social media marketing
fromSocial Media Today
1 week ago

TikTok Shares Insight into Effective Ad Measurement Approaches

Premium ad formats that increase attention (TopView, Pulse, TopFeed) produce substantially higher revenue per impression than Brand Auction; select formats based on campaign objectives.
Social media marketing
fromFstoppers
1 week ago

Why Instagram Doesn't Reward Effort Anymore

Instagram's definition of "good" shifted: authenticity and trust now matter more than polished production; simple, imperfect posts often outperform high-production content.
Social media marketing
fromAbc
1 week ago

Inside the brand strategy behind the Beckham family drama

High-profile families use strategic social-media posts, especially ephemeral Stories, to control narratives and amplify engagement during personal crises.
fromSocial Media Today
1 week ago

TikTok Announces 'TikTok Live Fest' Event

TikTok has announced its latest TikTok LIVE event, which will feature major Hollywood stars, alongside emerging TikTok talent, in a big-time showcase of some the app's top performers. "From electrifying musicians to show-stopping dancers, these creators will showcase their signature style, adding more unforgettable LIVE moments to the evening." At Global LIVE Fest in Las Vegas, TikTok LIVE will spotlight the winning global creators from the last two months, celebrating their accomplishments on the glamorous Planet Hollywood stage.
Social media marketing
fromThe Drum
1 week ago

An overflow of content won't solve the enshittification of sports marketing

Yet rights holders are also meant to protect the value of their products-a value that's currently being chipped away by an endless stream of clips, highlights and post-game interviews. All this churn comes at the expense of creativity, social media talent - and, fundamentally, consumer engagement. The result is the enshittification of sports marketing. Let me explain. So much for creativity
Social media marketing
Social media marketing
fromBusiness Insider
1 week ago

Misleading TikTok posts are going viral and driving backlash against brands. They're part of a gift card scheme.

A viral TikTok falsely claimed Sephora fired an employee; the account appears tied to a gift-card scheme harvesting personal data.
Social media marketing
fromThe Drum
1 week ago

Love Island: It is what it is

Love Island's meme-driven cultural noise gives brands reactive, shareable marketing opportunities while posing reputational risks that require careful brand fit and caution.
fromcalmatters.org
1 week ago

Tech companies knowingly hooked kids on social media, lawsuits in California claim

The Meta researcher's tone was alarmed. oh my gosh yall IG is a drug, the user experience specialist allegedly wrote to a colleague, referring to the social media platform Instagram. We're basically pushers We are causing Reward Deficit Disorder bc people are binging on IG so much they can't feel reward anymore. The researcher concluded that users' addiction was biological and psychological and that company management was keen to exploit the dynamic.
Social media marketing
fromTechCrunch
1 week ago

Bluesky issues its first transparency report, noting rise in user reports and legal demands | TechCrunch

The company also reported a fivefold increase in legal requests from law enforcement agencies, government regulators, and legal representatives in 2025, with 1,470 requests up from 2024's 238 requests. While the company previously shared moderation reports in 2023 and 2024, this is the first time it's put together a comprehensive transparency report. The new report tackles other areas outside of moderation, like regulatory compliance and account verification information, among other things.
Social media marketing
fromBusiness Insider
1 week ago

3 key factors that helped Dhar Mann build a YouTube juggernaut around wholesomeness

Dhar Mann's morality tales about Karens getting exposed, kids with disabilities finding acceptance, and the like have made him one of the internet's most popular creators. He also stands out in a mostly unscripted world for his focus on scripted content, including a recent micro-drama production deal with Fox. His videos, shot in a 125,000 square-foot Burbank production studio, regularly run 20 minutes or longer and get upward of a million views on YouTube.
Social media marketing
Social media marketing
fromKotaku
1 week ago

BabyTuber Thumbnails Are The Best - Kotaku

BabyTuber thumbnails parody YouTube clickbait by using infant expressions and absurd captions as a playful, lighthearted antidote to algorithm-driven sensationalism.
#instagram
fromThe Drum
1 week ago
Social media marketing

Instagram's impact on mental health: will advertisers rethink the platform?

fromThe Drum
1 week ago
Social media marketing

Instagram hits 18m monthly users following 29% growth over the past year

fromThe Drum
1 week ago
Social media marketing

Instagram's impact on mental health: will advertisers rethink the platform?

fromThe Drum
1 week ago
Social media marketing

Instagram hits 18m monthly users following 29% growth over the past year

Social media marketing
fromNeil Patel
1 month ago

The Future of Social Media Trends in 2026 | Neil Patel

Brands must prioritize valuable content, community building, and intent-aligned strategies as social platforms become search-driven and AI reshapes discovery and visibility.
Social media marketing
fromeng.ambcrypto.com
1 week ago

SocialFi 2.0: Will Twitter Coins finally kill decentralized social media?

Centralized platforms like X are adopting SocialFi-style creator monetization without crypto, improving payout formulas, weighting content quality, and targeting fake engagement.
fromThe Verge
1 week ago

Bluesky is testing 'live' features to take on X

Bluesky says it's planning to make the app feel more "live" this year as part of ongoing efforts to build a competent rival to Elon Musk's X platform. Announcing Bluesky's 2026 development roadmap, product head Alex Benzer said the platform is working to make feeds more interactive and timely during live events, alongside teasing improvements to posting and follow suggestions.
Social media marketing
Social media marketing
fromNeil Patel
1 week ago

Discord as an Engagement and Digital PR Platform

Discord enables brands to build direct, real-time relationships and PR outcomes by facilitating open, persistent, and context-rich conversations rather than broadcast messaging.
Social media marketing
fromEntrepreneur
1 week ago

5 Storytelling Tricks to Build a Personal Brand No One Overlooks

Use storytelling, creativity, and strategic imagination to build a distinctive personal brand that attracts attention, fosters authentic connections and drives audience growth.
#twitter
Social media marketing
fromTechCrunch
1 week ago

Bluesky teases 2026 roadmap: a better Discover feed, real-time features and more | TechCrunch

Bluesky will improve recommendations, Discover feed algorithms, real-time feel and core features like drafts, faster video uploads, and increased photo support to retain users.
Social media marketing
fromSocial Media Explorer
2 weeks ago

BlakSheep Creative Launches New Pest Control Social Media Marketing Service for Companies Nationwide - Social Media Explorer

Consistent local social media content, trust-building proof, and faster responses convert scrolling into real inquiries and booked pest-control jobs.
Social media marketing
fromThe Jerusalem Post | JPost.com
1 week ago

How digital transformed marketing and gaming's response | The Jerusalem Post

Gaming pioneered inventive digital marketing by leveraging social platforms, influencers, cinematic trailers, livestreams, and community strategies to drive massive attention and virality.
Social media marketing
fromSubstack
1 week ago

why I enjoy conveyor belt advertisements

A Dutch conveyor-belt Instagram account gained popularity by showing simple machine demonstrations with European electronic music, clear marketing, nostalgia, and absurd algorithmic recommendations.
fromPCMAG
12 years ago

Is Anyone Clicking on Your Twitter Links? Now You Can Find Out

The feature was discovered recently by Christopher Penn, vice president of marketing technology at Shift Communications. "Over the weekend I was playing around with the different ad platforms for social networks and discovered something interesting: my Twitter account was fully enabled for Twitter analytics. So was the Shift Communications account and half a dozen other accounts that I help to manage," he wrote in a blog post.
Social media marketing
fromSocial Media Today
2 weeks ago
Social media marketing

The analytics blind spot: Why 70% of marketers can't prove social media ROI (and how to fix it)

Consolidate fragmented social and analytics data into a unified platform, define business-specific ROI and attribution, and measure true social media impact.
fromThe Drum
2 weeks ago

Social Media Cultural Impact on Business

One of the social media strategies I apply is the adoption by everyone in the business of some form of social media - whether it's writing a blog which sometimes mentions the business but occasionally has pictures of holidays; using Twitter to get those free Muffins from the cafe on the corner - and occasionally mention a company product that they love; using Facebook to update the company page but also "Like" it as an individual... hopefully you're starting to get the picture.
Social media marketing
fromCmxhub
1 week ago

CMX Summit 2023: Shine is Here - Get Ready for Phase Two Speakers!

CMX Summit 2023: Shine will bring curated thought leaders, networking, workshops, and collaborative opportunities; early bird tickets available until June 2nd.
Social media marketing
fromForbes
1 week ago

3 Practical Guidelines For Writing A Better LinkedIn "About" Section

Craft a memorable, human-centered LinkedIn About that reveals how you show up through stories and selective personal details rather than clichéd descriptors.
fromMashable
1 week ago

The TikTok outage cause revealed

Since yesterday we've been working to restore our services following a power outage at a U.S. data center impacting TikTok and other apps we operate, "We're working with our data center partner to stabilize our service. We're sorry for this disruption and hope to resolve it soon."
Social media marketing
Social media marketing
fromThe Drum
2 weeks ago

WeAre8 will pay you to watch ads in the name of saving the planet

A social app pays users to opt into ads, lets them donate earnings to causes, enforces zero-tolerance for hate, and bans oil, tobacco, and gambling.
Social media marketing
fromThe Drum
2 weeks ago

A crash course in social media platforms Line, QQ, WeChat and Weibo | Man About Asia

Asian social media platforms like Line, WeChat, Weibo and QQ blend visual sociability, social payments, and e-commerce, outperforming ad-reliant Western models.
Social media marketing
fromNew York Post
2 weeks ago

Paige Spiranac debuts new look after 3-month Instagram exile

Paige Spiranac debuted bangs and curly hair on X after a media hiatus, prompting positive fan reactions while she continues as a golf-focused content creator.
Social media marketing
fromThe Drum
2 weeks ago

Reflecting DE&I in brand content is only becoming more important

Brands must embed DE&I in content and advertising to build trust, meet evolving consumer expectations, comply with regulation, and prepare for demographic and AI-driven change.
Social media marketing
fromThe Drum
2 weeks ago

She Power: Harnessing the unstoppable spending power of female Chinese consumers

Chinese women drive consumer spending, controlling three-quarters of household purchases; targeted digital social media femvertising unlocks major returns for brands in fashion, beauty, health.
Social media marketing
fromThe Drum
2 weeks ago

Jungle Creations in talks to merge with influencer marketing agency Goat

Jungle Creations and Goat Agency are negotiating a merger to form a combined media and influencer marketing firm with global expansion and over £40m revenue.
fromThe Drum
2 weeks ago

Heineken reveals secret global to local marketing trial behind Champions League content

Heineken pulls the curtain on its secretive social media war room for the Champions League to reveal how it is actually a test for how it can distil global creative locally to 120 different markets. While football fans were lamenting the dire quality of English football last night (25 February) following Arsenal's shock defeat to French underdogs Monaco, Heineken marketers were busy trying to avoid a similar slip up in the digital arena.
fromFuturism
2 weeks ago

Facebook AI Slop Has Grown So Dark That You May Not Be Prepared

Now, thanks to the advent of accessible text-to-video generators, which can cough up footage from a simple text prompt, the situation on Facebookand other Meta platforms is turning from dire to disastrous. A quick perusal of the r/FacebookAIslop subreddit reveals the macabre underbelly of the AI slop world, once again highlighting how social media feeds have turned from posts created by our friends and family into an endless parade of mind-numbing drek.
Social media marketing
fromThe Verge
2 weeks ago

The Loch Capsule dishwasher is small, fast, and efficient - it even sanitizes gadgets

Loch sent me its $459.99 / €459.99 countertop Capsule dishwasher to review in a tiny home on a remote beach and inside a van on a two-month roadtrip. It's an excellent product that washes and dries two place settings quickly at bacteria-killing temperatures up to 75 degrees Celsius (167F) in as little as 20 minutes. It'll even kill bacteria and neutralize viruses on your gadgets with a waterless blast of UV-C light. Hoozah!
Social media marketing
[ Load more ]